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1 Clock Hour | Domain I: Marketing
Discover how best-in-class venues and brands are managing to adapt and reinvent themselves in a changing world, based on two years of research by industry experts Paul Bridle and Vicki Hawarden, and discuss real issues that impact your business. Bring your best game and be prepared to discover what is holding you back from meeting the challenges ahead.
Learner Objectives:
Discover how innovative organizations structure their businesses for success.
Find out what leaders focus on in a changing business environment.
Learn the difference between customer service, customer experience and customer engagement.
Congrats! You're being social. Now what? Managing multiple profiles can be overwhelming and more than a little intimidating. If you're not seeing any return on the time you're spending on social platforms or if you're not sure of next steps, this session is for you…
As mobile event apps rapidly replace printed programs at events of all kinds, organizers are looking to turn them into money generators…
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