Thumbnail for WEC Grapevine 2020 | On-Demand Access

WEC Grapevine 2020 | On-Demand Access

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WEC Grapevine

Hybrid events are the future, and MPI’s WEC Grapevine experience provided the blueprint. Presented both live in-person and live digitally (no canned, pre-recorded content), WEC Grapevine was a first-of-its-kind experience—two events, planned and executed simultaneously with one remarkable takeaway—to move our profession into recovery. The learnings were focused on what you need now, in an environment tailored to the future of how attendees will engage.

It was the can’t-miss event for people who produce events, and you can access content from the experience on-demand from the comfort of your home or office. Free for all who attended the live in-person or digital events, this package offers access to top sessions from the WEC Grapevine experience as well as keynotes interviews and the WEC Daily TV show broadcast.
  • Thumbnail for WEC Grapevine 2020 | Digital Experience: Force Majeure and Your Meeting Contracts
    Date
    November 4, 2020
    Credits
    1 Contact Hours
    Coronavirus is the latest, but not the only, disaster that has affected the meetings and travel industries. If your meeting is scheduled to occur in the next few months, this webinar will discuss what your options are in making a Go or No-Go decision considering Coronavirus and how to interpret your contracts regarding liability. It will also cover how to prepare future contracts and the four legal standards to include to protect meeting sponsors from not only epidemics and diseases, but other disasters as well. Will insurance save the day? Come find out. Industry legal expert John Foster, Esq., CHME will present this topic and answer your questions at the end.

    Speaker

    Speaker Image for John Foster
    John Foster, JD, CHME
    Partner, Attorney At Law, Foster, Jensen & Gulley
  • Thumbnail for WEC Grapevine 2020 | Digital Experience: Mastering Engagement in Virtual Events
    Date
    November 4, 2020
    Credits
    1 Contact Hours

    The master in the art of creating great events (live, hybrid, virtual) makes little distinction between learning and connecting, classroom and hallway, teaching, and playing. Their events leave it up to the guest to decide if they are working or playing. To the designer, they are always doing both." This paraphrase of a James Michener quote is at the heart of relevant, dynamic, never-miss meetings. Play with a Purpose has been blending the two key results attendees want from a meeting – education and networking – using experiential and engaging learning strategies for decades. Come play, participate, and get hands-on as you learn to deliver bold results in virtual meetings.

    Speaker

    Speaker Image for Sharon Fisher
    CEO/IdeaSparker, PLAY WITH A PURPOSE
  • Thumbnail for WEC Grapevine 2020 | Digital Experience: Hacking the Rockstar Attitude
    Date
    November 4, 2020
    Credits
    1 Contact Hours
    Covid 19 has shown us that we cannot control what happens to us…but through high-energy stories, research examples, interactive rhythmic processes, live concert footage and drumming performances, Mark demonstrates that we all have the power to control, choose, or what he calls ‘shift’ our ATTITUDES about what is happening, shifting our perception and projections. Attitude is the foundation of an unprecedented and powerful formula because attitude is what drives our behavior; now think about the implications and power in that! Our behavior is then what determines the consequences of our lives. This formula is AxB=C.

    Speaker

    Speaker Image for Mark Schulman
    Celebrity Drummer and Keynote Speaker, Mark Schulman Presents
  • Thumbnail for WEC Grapevine 2020 | Digital Experience: Navigating in a Perfect Storm – How to Master Meeting Experiences in a Multi-Platform Meeting World
    Date
    November 5, 2020
    Credits
    1 Contact Hours
    After having spent the last 6 months navigating in a perfect storm – we have tried, tested, failed, learned, and grown. In this session, we are looking at the successes and failures from a different perspective when we are talking about hybrid, online, and in-person events.

    Speakers

    Speaker Image for Majbritt Sandber
    Learning Designer , Bullseye Branding; RED Lab Experience
    Speaker Image for Anne Seeberg
    Event Specialist
  • Thumbnail for WEC Grapevine 2020 | Digital Experience: The Engagement Enigma
    Date
    November 5, 2020
    Credits
    1 Contact Hours

    The move to virtual has been quick, with no real standards in place. Things are still clunky- like the first few dates with someone new. You think you like them, but don’t know whether you’re compatible, so you ask all sorts of awkward questions, or do all sorts of awkward activities trying to connect. Virtual events still feel that way, right? But what if they didn't have to? What if the opportunity for connection still exists, it just looks different because the way people connect *is* different and the way we engage has changed. This session will unpack the new ways we're all learning to create connection, and the new opportunities for engagement within every event- virtual, IRL, and hybrid alike. From new technology solutions to opportunities for real human moments we'll discuss how to create true points of connection, raving fans, and ecstatic clients.

    Speaker

    Speaker Image for J. Damany Daniel
    Chief Imaginator, The Event Nerd
  • Thumbnail for WEC Grapevine 2020 | Digital Experience: Inclusively Sourcing
    Date
    November 5, 2020
    Credits
    1 Contact Hours

    Supporting minority-owned businesses also means supporting minority communities. From Venues & Catering to Speakers & Travel Management, these businesses thrive from the opportunities given through your meetings and events. Learn how to source, engage, and support in an inclusive and equitable fashion.

    Speaker

    Speaker Image for Antwone Stigall
    Antwone Stigall, CMP, DES
    Diversity Champion, Event Leader, Advocate, Speaker, West Wing Events
  • Thumbnail for WEC Grapevine 2020 | Digital Experience: Budgeting for Hybrid Programs, "We'll Be Back!"
    Date
    November 5, 2020
    Credits
    1 Contact Hours

    Staceyann and Patrick of Well-Seasoned Education explore the cost of hybrid vs in-person or virtual events

    Speakers

    Speaker Image for Patrick Brochu
    Speaker, Well Seasoned Education
    Speaker Image for Staceyann Marie Van Horn-Doria
    Speaker, Well Seasoned Education
  • Thumbnail for WEC Grapevine 2020 | Digital Experience: Experience Design for Virtual Events: Meeting Participant Needs with Intentionally Designed Micro-Moments
    Date
    November 5, 2020
    Credits
    1 Contact Hours

    Have you ever attended a large-scale event that fell flat? Sometimes the large macro experience gets lots of love, but we forget about all the important micro-moments. Every experience contains a myriad of micro-moments. Sometimes, though, within the hustle and bustle of designing the event, some of these micro-moments lack the intention and time they deserve. What if we were able to create, moment by moment, identify, and then design specific micro-moments we knew would yield specific outcomes? Zooming out, think of what the entire experience might look like with that level of intention! This session will define and describe distinct “micro-experience” types grounded in experience design research and show participants how to intentionally craft events by carefully curating micro-experiences that climax in a magnificently personalized experience and gives your participants exactly what they want and need.

    Speaker

    Speaker Image for Andrew Lacanienta
    Assistant Professor in the Department of Experience Industry Management at California Polytechnic University San Luis Obispo
  • Thumbnail for WEC Grapevine 2020 | Digital Experience: Virtual Meeting Experience
    Date
    November 5, 2020
    Credits
    1 Contact Hours

    Customer experience is recently considered as a more competitive advantage than price, product, or quality. However, virtual event experience is different from traditional meetings due to the lack of face-to-face social interactions with people and the physical environment, as well as a lower level of engagement. This session aims to present the results of the MPI research project on virtual event experience and attendees' risk perceptions during the post-COVID-19 era, introduce different components and temporal dimensions of virtual event experience, and propose new innovative measures to capture the affective and moment-by-moment nature of event experience, including survey scales, experience sampling method, electrodermal activity, electrocardiography, pupillometry, and other emerging techniques.

  • Thumbnail for WEC Grapevine 2020 | Digital Experience: How to Influence Our Brain to Learn
    Date
    November 6, 2020
    Credits
    1 Contact Hours

    When we organise events we want to change behaviour of our participants. We want them to do something different after the event than before: buy new products or services, gather new knowledge to innovate their services, change their ideas and attitude towards a specific subject to grow closer in a cooperation etc. To change behaviour we need to learn, gain new insights, and get inspired. How can we help our brain to optimize this activity? How can we influence our brains to learn?

    Speakers

    Speaker Image for Babs Nijdam
    Commercial Director, Amerpodia
    Speaker Image for Ingrid Rip
    Owner, RREM
  • Thumbnail for WEC Grapevine 2020 | Digital Experience: Welcome to 2030: Your Hybrid Event Life
    Date
    November 6, 2020
    Credits
    1 Contact Hours

    For over a decade, the industry has been content to be "in-person first", despite having bullet-proof solutions for live streaming and remote audience engagement. Then COVID-19 happened, and we were forced to take our events completely online, all at once. And what did we see? Increased attendee counts more diverse and worldwide engagement, hundreds of new streaming providers, and for some even a bump in membership and revenue. There is no question in-person events will always have a future, but now that both planners and attendees have had a taste of the power of online events, how can we move forward? The future is hybrid. Learn how modern events will incorporate two distinct audiences, online and in-person, and how to build unique, engaging experiences for both.

    Speaker

    Speaker Image for Brandt Krueger
    Technical Producer, Event Technology Consulting
  • Thumbnail for WEC Grapevine 2020 | Digital Experience: Case Study: WEC, The Journey from Live Event to Virtual Hybrid Conference
    Date
    November 6, 2020
    Credits
    1 Contact Hours

    The planning for WEC 2020 was in the home stretch until COVID-19 derailed everything. When MPI’s leadership made the decision to postpone WEC to November, the WEC planning group had to throw out years of traditional event planning best practices and not only start from scratch but transition a highly interactive live event into a hybrid conference. Kevin Iwamoto, GLP, GTP and Melinda L. Burdette, CMP, CMM, HMCC, Director, Events for MPI discuss what happened and how MPI pivoted to re-create WEC 2020 in a pandemic world.

    Speakers

    Speaker Image for Melinda Burdette
    Senior Director, Events, Meeting Professionals International
    Speaker Image for Kevin Iwamoto
    Kevin Iwamoto, GLP GTP
    Chief Strategy Officer, Bizly, Inc.
  • Thumbnail for WEC Grapevine 2020 | Digital Experience: Event F&B in the New World
    Date
    November 6, 2020
    Credits
    1 Contact Hours

    Event Food & Beverage in the New Environment – There are so many things to think of when planning meetings with the health and safety of your participants in mind. This session will help you identify ways to modify catering for your meetings to prevent exposure.

    Speaker

    Speaker Image for Melissa Milione
    Melissa Milione, CMP, CPCE
    Corporate Director of Events, Hyatt Hotels
  • Thumbnail for WEC Grapevine 2020 | Digital Experience: Fast Lane Negotiating: Driving Winning Authentic Partnerships to Leverage Buying Power
    Date
    November 6, 2020
    Credits
    1 Contact Hours

    Meeting and event planning are a constant negotiation. There are simple negotiations like price, terms, and concessions that define a predetermined outcome. However, to recover and compete in the fast lane in today’s hectic global world, the scope and significance of negotiations involve intense, high-stakes interactions revolving around a series of complex daily issues. When facing these more sophisticated situations, negotiators need highly developed methods, strategies, and formulas that are often the difference between getting what you want and settling for what the other side will give you. BUCKLE YOUR SEAT BELT! This fast pace program is designed to reunite with those who expect to analyze and participate due to the extreme new challenging business negotiations. Immediately experience and engage with your peers to effectively execute today’s negotiations that create winning authentic partnerships when dealing with your customers, vendors, co-workers, the boss, family, friends, or even the Starbucks coffee server. Up for the challenge?

    Speaker

    Speaker Image for Deborah Gardner
    President, DG International, LLC
  • Thumbnail for WEC Grapevine 2020 | Digital Experience: Reinvent, Recalibrate, Redesign Your Business
    Date
    November 6, 2020
    Credits
    1 Contact Hours

    Your business model is broken...just like everyone else. Let's spend an hour to prepare yourself for the next years, to identify future challenges, and to get you clarity on the actions you are going to take in the short term.

    Speaker

    Speaker Image for Eric Rozenberg
    Eric Rozenberg, CMP, CMM, HOEM, FONSAT
    President and CEO, Event Business Formula USA
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