Trends and Hot Topics in Medical Association Meetings MPI-MD Town Hall| April 17th, 2024 | 1.5 Clock Hour Domain A: Strategic Planning

WHAT’S NEW IN DIGITAL?
- What new digital tools and platforms for membership management, communication, and event organization are you using or interested in?
- How do you use association management software (AMS) to streamline
processes, automate tasks, and enhance member experiences.
- Does AI play a part?
LET’S TALK MEMBER ENGAGEMENT AND PERSONALIZATION TRENDS
- How are you personalizing member experiences? (targeted content, customized communication, and tailored benefits.)
- How is data analytics being used to understand member behavior and
preferences, leading to more effective engagement strategies.
WHAT’S NEW IN VIRTUAL AND HYBRID EVENT PLANNING?
- Have you seen an investment in virtual event platforms and technologies
to enhance online engagement.
- Are virtual/hybrid events “still a thing” or are you back to primarily in person
events?
TRENDS IN DIVERSITY, EQUITY AND INCLUSION (DEI):
- How are you promoting diversity, equity, and inclusion within your association, both in leadership roles and throughout organizational activities?
- Have you developed policies and initiatives to ensure a more inclusive environment for members?
TRENDS IN CONTINUOUS LEARNING AND PROFESSIONAL DEVELOPMENT
- How are your educational offerings changing to meet the evolving needs
of members?
- How has your emphasis on continuous learning, with the development of
online courses, webinars, and certification programs changed?
COLLABORATIONS AND PARTNERSHIPS
- Have you Increased collaboration with other associations, industry partners,
and other organizations to address common challenges and opportunities.
- Do you have collaborative initiatives for shared resources, knowledge exchange,
and joint events.
MEMBER-DRIVEN CONTENT CREATION:
- How do you empower members to contribute content, share expertise,
and participate in knowledge-sharing platforms.
- Tools to recognize members as valuable contributors to the association’s
intellectual capital.
DATA SECURITY AND PRIVACY:
- Have you had a heightened focus on data security and privacy compliance,
particularly with the implementation of regulations such as GDPR.

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Trends and Hot Topics in Medical Association Meetings MPI-MD Town Hall| April 17th, 2024 | 1.5 Clock Hour Domain A: Strategic Planning

Kasey R. Mcneil CEM, HMCC,

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