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The 3T Advantage: Exclusive Experiences in Third-Tier Cities
Date
December 10, 2024
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The 3T Advantage: Exclusive Experiences in Third-Tier Cities | 12/10/2024 11 am - 12 pm CT | 1 Clock Hour Domain A: Strategic Planning
Today’s meeting participants want … more—more enrichment, heightened experiences, greater social immersion, deeper localization. Few places offer this better than third-tier (3T) cities, where your event really takes center stage. Discover the unique benefits of hosting events in 3T cities, including cost-effectiveness, untapped cultural richness, flexibility and customization and the opportunity to create deeply impactful experiences that stand out and sound different.
Featuring successful case studies and strategies for maximizing local partnerships, you will leave equipped with the insights and inspiration needed to make 3T cities the backdrop for your next remarkable event. Learn how third-tier cities offer not just a venue, but a canvas for creativity and connection.
After this session, you will:
Maximize your budget and outperform expectations in third-tier destinations.
Learn what you can expect from CVB and DMO partners in 3T cities.
Apply best practices for working with 3T destinations to design and deliver powerful experiences
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