AI-Enhanced Event Professional Certificate

Domain G: Meeting or Event Design

Cost: $305 member/$405 non-member

Program Description:

In today's rapidly evolving events and meetings industry, meeting professionals must adapt to emerging technologies to create impactful and memorable experiences. Artificial Intelligence (AI) is at the forefront of this transformation, offering innovative solutions to enhance event planning, execution and attendee engagement. This hands-on certificate program is designed to equip meeting professionals with the knowledge and practical skills needed to harness AI's potential for designing meaningful and immersive experiences.

Target Audience:

This certificate program is ideal for:

• Meeting and Event Planners
• Event Managers and Coordinators
• Marketing and Communication Professionals
• Hospitality and Venue Managers
• Anyone interested in leveraging AI for event design

Program Objectives:

By the end of this certificate program, participants will be able to:

• Describe the fundamental concepts of Artificial Intelligence.
• Identify opportunities to incorporate AI in event design.
• Utilize AI tools and technologies to enhance event planning and execution.
• Develop strategies for personalized attendee experiences using AI.
• Analyze data-driven insights to improve event outcomes.
• Apply AI to a real-world case study in event design.

Curriculum Outline:

Module 1: Introduction to Artificial Intelligence in Events

This module serves as the foundation for the program. Participants will gain an understanding of key AI concepts and terminology relevant to the events industry. They will explore various applications of AI in event planning, execution, and attendee engagement. Additionally, ethical considerations surrounding AI use in events will be discussed to ensure responsible and transparent practices.

Module 2: AI Tools and Technologies for Event Professionals

In this module, participants delve into practical applications of AI for event professionals. They will explore the use of chatbots and virtual assistants for attendee support, predictive analytics to optimize event logistics, and AI-powered event management software for seamless planning. Hands-on activities will enable participants to set up and experiment with AI tools, gaining practical experience with these technologies.

Module 3: Personalization and Engagement with AI

Personalization and attendee engagement are crucial aspects of successful events. This module focuses on leveraging AI to create tailored event experiences. Participants will learn how to design personalized marketing campaigns, enhance attendee experiences through AI-driven solutions, and monitor engagement in real-time. Practical exercises will enable participants to create personalized event experiences using AI tools.

Module 4: Data Analysis and Improvement

Data is a valuable resource in event planning and evaluation. In this module, participants will explore data collection and integration methods, harness AI-driven insights to make informed decisions, and measure event success using AI-powered analytics. Participants will actively analyze event data using AI tools to improve event outcomes and make data-driven decisions.

Module 5: Case Study: Designing an AI-Enhanced Event

This interactive module presents a real-world event scenario. Participants will work in groups to apply the AI concepts they've learned throughout the program to the case study. They will develop strategies, solutions, and recommendations for enhancing the event using AI technologies. The session concludes with group presentations of their case study solutions, facilitating peer learning and feedback.

Module 6: Final Presentations

The program concludes with a final presentation session. Participants will present their case study solutions to the group, showcasing their practical application of AI in event design. This session also includes a Q&A and discussion to further clarify concepts.

Cost: $499 members/$699 non-members

6 clock hours in CMP-IS Strategic Domain A: Strategic Planning

Your No. 1 role as a meeting professional isn’t executing on flawless experiences or driving business results for your organization. It’s ensuring the safety and security of the people you have brought together onsite. But if this is your most critical role, how prepared do you feel for stepping into it during a crisis or incident? And do you have the plans in place to ensure that you are successful?

Build and maintain an understanding of the risk management and emergency planning process with this six-hour certificate course, developed in partnership with the National Center for Spectator Sports Safety and Security (NCS4) at the University of Southern Mississippi. Discover processes for risk assessment and emergency preparedness, adapted from the best-in-class experts in marathons and World Cups. Deep dive into incident management strategies as needed for the prevention, preparedness, response and recovery from all-hazard emergency incidents. Discover techniques to prevent and respond to everything from ordinary incidents such as fights or drunkenness to extraordinary crimes, violence, terrorist attacks and natural disasters.

Learn how you can ensure the safety and security of all attendees, limit damage and restore services in the event of emergencies. Helping your organization host successful meetings begins with creating events that are safe and secure for all attendees and stakeholders. Give yourself the tools you need to effectively plan for and respond to crisis and deliver on your responsibility to your attendees and your organization.

You’ll Be Able To:

• Differentiate between events and incidents for managing risk onsite at meetings and events of all kinds
• Identify various stakeholders in communication and collaboration for meeting and event emergency preparedness
• Apply risk assessment and management techniques to mitigate, transfer, accept and/or avoid risk
• Implement and execute the critical components of the emergency planning process
• Create post-event reports and lessons learned and implement tactics for continuous improvement

Participants Also Receive:

Emergency Preparedness for Events Certificate

6 clock hours in CMP-IS Strategic Domain A: Strategic Planning

Contract & Negotiation Specialist

Cost: $505 Member/ $705 Non-Member

Domain B: Project Management | 6 Clock Hours

Contracting and negotiation are crucial—yet complex—roles for meeting professionals and understanding legal terminology and common contract clauses (and the liabilities they protect against) allows meeting professionals to negotiate from a position of strength. Even if you know what to look for, contracting is dynamic, and negotiation strategies change with market conditions, competition, and the economy. Solid knowledge of contract law and negotiation tactics enables meeting professionals to protect the interests of their organizations. With knowledge comes power, especially when it comes to legal matters.

Negotiating contracts involves managing financial and liability risks and protecting your business, particularly when considering the performance clauses (attrition and cancellation) that are standard in most venue contracts. No contracts are the same; words and phrasing vary and need to be carefully reviewed and edited. Sometimes, additional clauses must be added to balance the risk and liability between parties. And what of force majeure, indemnification, and the host of clauses that deal with issues that range from nuisances to calamities, such as construction and remodeling and incompatible groups?

It’s said the only right answer in the law is “it depends.” This certificate program will illustrate legal principles with examples from the news, the instructor, and your peers. Bring success and horror stories to share with other participants, enhance your legal knowledge, and fulfill your role to negotiate contracts that protect your organization from the financial and liability risks associated with your meetings and events.

You’ll Be Able To:

• Explain the purpose of the primary contract clauses found in venue contracts.
• Give examples of how contract language may result in financial or liability risk.
• Prioritize issues for negotiation, determining “hot buttons” based on your meeting specifications.
• Distinguish between contract language that is merely unfavorable and that which puts a party at significant financial or liability risk.
• Negotiate key performance and liability clauses in at least three different ways so that the result is multiple options and not just a win-lose scenario.
• Modify venue contracts based on knowledge of meetings contracts, meeting specifications, market conditions, and knowledge of the venue.

Credits Available 6.00 Contact Hours

Healthcare Meetings Compliance Certificate (HMCC)

Domain A: Strategic Planning

Cost: $513.99 member / $713.99 non-member

Note: Course now includes the price of a digital badge credential that will ensure you and your stakeholders know that your HMCC designation is up to date.

Healthcare meeting professionals on both sides of the marketplace must balance designing and hosting events and quantifiable returns for their organizations with unprecedented and frequent changes in global healthcare compliance and regulations for their companies, their attendees, their destinations, and more. They must tackle tough regulations and adjust and readjust priorities while keeping an eye on short- and long-term survival—a tough job that requires a continuous flow of knowledge.

Invest in your future and your company’s success by participating in MPI’s Healthcare Meeting Compliance Certificate (HMCC) program, which provides a condensed foundation in key healthcare disciplines. Designed for both event strategists and their partners who need a broad understanding of a full range of regulatory topics, this program develops competency groundwork while building critical thinking skills through case studies, business simulation, discussion, and active exercises. This intensive, four-hour educational and training program provides healthcare meeting compliance stakeholders with the knowledge and experience they need to successfully navigate the increasingly complex pharmaceutical, biotech, and medical device regulatory environment.

Upon completion of this program, attendees will earn the HMCC credential signifying awareness of and competence in the latest compliance regulations that impact healthcare meetings and events.

You’ll Be Able To:

• Utilize new healthcare compliance management skills and unique terminologies in the event planning and design process
• Oversee process reporting management across a variety of sectors, regions, and countries
• Meet new reporting and submission timelines and understand transfers of values, and what that means for meetings and events
• Apply the who, what, where, and how of the Physician Payment Sunshine Act (Open Payments), and other global compliance.

Course Preparation:

• Registrants can purchase the textbook “Breaking the Code to Healthcare Compliance," and read it prior to the session. Books are available for $89.95 (print) and $80.00 (e-book) and can be ordered here: http://www.meetingcompliance.com

• This is a suggested but not required component of the HMCC Class.

Credits Available 4.00 Contact Hours

Welcome to MPI | 2025

10:00 - 11:00 AM CST

Your first year of membership to Meeting Professionals International is full of opportunities, some of which you may not even be aware of. You may have joined MPI for a very specific reason and we want you to fully understand all the ways to achieve your goal. Our one-hour webinar will give you an overview of the benefits you now have access to which will make you successful.

Zoom links will be provided soon

2025 Orientations:

• Friday, January 17
• Thursday, February 20
• Wednesday, March 19

Event Data Analysis Course

Domain A: Strategic Planning

Cost: $305 member/$405 non-member

Program Overview:

This comprehensive three-part course dives deep into the role and significance of data analysis within the meetings and events industry. From understanding relevant data types to applying analytical tools and techniques, participants will gain insight into how data can transform event outcomes and drive success.

This course is tailored for professionals keen to harness the power of data in revolutionizing the landscape of meetings and events. Equip yourself with the knowledge and tools to stay ahead in this ever-evolving industry.

Course Details:

Module 1: Introduction to Data Analysis in the Meetings and Events Industry

• Importance of Data Analysis in the Meetings and Events Industry
• Types of Data Relevant to Meetings and Events
• Insight into various data sources within the industry.
• Overview of diverse data types, including registration data, participant feedback, and social media analytics.

Module 2: Tools and Techniques for Data Analysis in the Meetings and Events Industry

• Common Data Analysis Tools
• Techniques for Data Visualization
• Emphasis on the significance of data visualization for deriving actionable insights.
• Introduction to various visualization techniques and best practices to effectively narrate data-driven stories.

Module 3: Applying Data Analysis to Enhance Meetings and Events

• Case Studies and Examples
• Presentation of real-world instances where data analysis has been effectively employed in the industry.
• Discussion on specific use cases, like refining meeting logistics and tailoring participant experiences.
• Strategies for Data-Driven Decision Making
• Introduction to methods to infuse data analysis into the decision-making framework.
• Stress on the need for continuous improvements based on data-derived insights.

Credits Available 4.00 Contact Hours

Sustainable Event Strategist Course 

Domain A: Strategic Planning

Cost: $305 member/$405 non-member

Program overview:

The meeting industry's focus on sustainability is changing. As planners, part of that means being able to answer questions from chief sustainability officers and executive-level stakeholder(s) and clients, particularly those whose focus is organizational support of UN Sustainable Development Goals (SDG) and Environmental, Social and Governance (ESG) reporting. The industry has been talking about sustainability in events for years and many of us have implemented small changes, but now we have to go further and redefine how we plan. MPI's newest micro-certificate dives into specifics around sustainability, government regulations, community impact, food & beverage, carbon offsets and tracking and supply chain engagement. Get the boost you need to start implementing real change in your planning process.

What you’ll learn

• Gain a deeper understanding of how to imbed sustainability in your planning processes.
• Use tools for success around several key areas of event, including carbon emissions, food and beverage, single-use items reduction, supplier engagement and social impact.
• Align your event sustainability goals with the overarching goals of your organization or clients.

Credits Available4.00 Contact Hours

REFRESH: Healthcare Meetings Compliance Certificate (HMCC)

2 Clock Hours | Domain A: Strategic Planning

Cost: $163.99 member / $213.99 non-member

Global compliance regulations are constantly changing. This refresh course is required every two years for recipients of the Healthcare Meetings Compliance Certificate and ensures that attendees are aware of and can apply healthcare meeting compliance regulations, cross-border compliance, CMS Open Payments changes and updates, the EFPIA Disclosure Code and other trends. Meeting Professionals International (MPI) requires all current HMCCs to attend a refresh webinar on the second anniversary of their class date.

Participants Also Receive:

• Updated HMCC digital credential for two additional years

Credits Available 2.00 Contact Hours

Medical Meeting Professional (MMP) Certificate Course

Domain A: Strategic Planning

Cost: $513.99 member / $713.99 non-member

Note: Course now includes the price of a digital badge credential that will ensure you and your stakeholders know that your MMP designation is up to date.

As a result of COVID, the great resignation, talent loss, talent shifts, inflation, emotional and physical burnout, customer behavior change and other factors, there are many new planners who need to be professionally trained on the science of planning medical meetings. Experienced planners may also need to upskill their education. The healthcare world can be complex and confusing, and having the Medical Meeting Planning (MMP) Certificate can mitigate risks and consequences.

An individual who obtains their MMP certificate is someone with knowledge of relevant planning, terminologies, processes, and compliance regulations for healthcare meetings. Knowledge and expertise in basic medical meeting planning will assist in understanding and practical operations sufficient to assist the meeting professional in understanding and addressing obligations and skills.

You’ll Be Able To:

• Understand what qualifies as a medical meeting
• Learn the steps of planning medical meetings
• Execute areas of planning medical meetings, including sourcing, transportation, food and beverage, speakers, tradeshows and exhibits and production
• Develop budgets, billing and analytics associated with planning medical meetings
• Discuss producing virtual and hybrid medical meetings
• Determine how sustainability, safety procedures and best practices play a role in planning medical meetings
• Learn the role of compliance and ethics in planning medical meetings

Course Preparation:

• Registrants must purchase "How to Plan Medical Meetings and Events" in order to attend the course. Pre-reading this book prior to the course is recommended. Books must be purchased here. Print book costs $89 and eBook costs $80.

Credits Available 4.00 Contact Hours

Event Psychology Strategist

Domain A: Strategic Planning

Cost: $305 member/$405 non-member

Target Audience
This certificate program is ideal for:
• Event Planners and Event Strategists
• Event Marketing and Communication Professionals
• Hospitality and Destination Management Specialists
• Anyone interested in applying behavioral science, neuroscience, and psychology principles to enhance event design and attendee experience

Program Overview
Applying behavioral science, neuroscience, and psychology to event planning and marketing, aka 'event psychology', is a strategic approach that holds the key to more significant and lasting impacts for attendees, stakeholders, and organizers.

As experiences inherently start and resonate in people's minds, they should be designed for how people think.

The Brain-friendly Experience Ecosystem Certificate Program is designed to provide event professionals with in-depth knowledge on how these sciences can inform and enhance every aspect of event design and help them gain low-cost, high-impact solutions for their personal and professional growth.

Program Objectives
By the end of this certificate program, you'll be able to:
• Understand the fundamental concepts of behavioral science, neuroscience, and psychology as they relate to event planning and marketing.
• Apply research-backed strategies for enhancing attendee engagement, learning, and interaction.
• Adopt a behavioral perspective to experience design and evaluation.
• Integrate science-based practices to enhance personal and team growth and wellbeing.

Curriculum details

Module 1: Making event learning stick
This module explores how the human brain's intricate processes affect your audience's learning and engagement. Through a deep dive into the science of attention, memory, and senses, you'll learn strategies that will dramatically improve your event's learning outcomes, whether online or face-to-face.

Module 2: Mastering the art of connection
You’ll learn what makes or breaks communication and what hidden factors influence networking at events. This module tackles common misconceptions and biases in communication, guides you on how to foster trust and belonging, and shares tips on preparing attendees for effective communication.

Module 3: Unveiling the psychology of influence
In this module, you’ll explore the psychological mechanisms behind people's choices, the nuances of emotional marketing, the impact of words, and how to leverage less known psychological tactics to elevate your event's appeal.

Module 4: Designing welcoming and engaging environments.
From the psychology of space to DEI through a behavioral lens, this module helps you create welcoming and enticing environments for your attendees. You'll discover how choice architecture can subtly influence participant experience and behavior, ensuring your event leaves a lasting impression.

Module 5: Evaluating what truly matters
Shift your perspective on event success by adopting a behavioral approach to evaluation. We'll discuss deep motivations, feedback biases, and the true impact of your event through behavior change. The goal of this module is to think beyond traditional KPIs and assess the intangibles that matter.

Module 6: Gaining advantage through team and personal well-being
You'll learn ways to empower yourself and your team with concepts like psychological safety and empathy. In this module, we explore science-based practices for personal growth and how to embed them into your day-to-day activities.

Each module is carefully designed to empower you with knowledge, strategies, and tools that are not just theoretical but immediately applicable. With this program, you will learn solutions that are grounded in human psychology, so you can create truly impactful and successful events.

Credits Available 4.00 Contact Hours

Event Welfare Champion: Neurodiversity & Experience Design Course

Domain A: Strategic Planning

Cost: $305 member/$405 non-member

Target Audience

This training is designed for operational staff working in event environments, including program managers, team leads, line managers, day-of event support, security personnel and venue staff. By completing this training, operational staff will emerge as welfare champions, ready to create inclusive event environments for those most vulnerable to distress, overwhelm, meltdowns and shutdowns. They will be better equipped to identify and respond to signs of distress, provide appropriate support and make a positive impact on the overall attendee experience.

Note: This training does not replace specialized mental health training for clinical professionals or crisis management training for specialized security personnel.

Program Overview
Twenty percent(+) of the global population is neurodivergent and 25% of people have mental health conditions that can make them especially vulnerable to distress or difficulties in an event environment. Neu Project research shows that event operational teams and venue staff often lack the necessary knowledge and/or confidence to effectively support attendees who are neurodivergent. This knowledge gap creates a significant challenge as these attendees may face difficulties navigating the event, experiencing overwhelm or not receive the inclusive and supportive environment they need to fully engage and participate.

Without proper understanding, awareness and practical skills, operational staff may inadvertently contribute to a less inclusive and accommodating atmosphere, leading to potential negative experiences for the aforementioned communities. This lack of support can not only impact attendees well-being, it can also reduce the efficacy of the investment in events and undermine both the experiential and business outcomes associated with those investments (time, money, effort).

Program Objectives
By the end of this certificate program, you'll be able to:

• Differentiate among neurodivergent and common mental health conditions and develop empathy for, and awareness of, the challenges faced by individuals in these communities within event environments.
• Identify signs of distress, overwhelm, meltdown and shutdown and understand the importance of early intervention and the role of operational staff in identifying and responding.
• Create an inclusive and supportive environment and learn practical strategies for creating a welcoming event for neurodivergent individuals and those with mental health concerns.
• Develop communication techniques that promote understanding, active listening and respect and adapt physical spaces and event procedures to accommodate diverse needs, with consideration for sensory sensitivities and accessibility requirements.
• Learn effective de-escalation and support techniques, acquire skills to manage high-emotion situations, ensuring the well-being of all attendees.
• Provide compassionate support to event attendees while maintaining professional boundaries and learn how to guide event hosts to best practices and resources.

Curriculum details

The training will use a variety of educational methods, including:

• Presentation
• Lived experience from mental health field professionals and neurodivergent contributors
• Real-world examples/case studies
• Visuals/graphics/videos
• Discussion
• Group work

Credits Available 4.00 Contact Hours

Meetings Outlook | 2025 Sessions

1 Clock Hour | Domain B: Project Management

Given the reality of the ever-evolving state of business events, meeting professionals are finding it nearly impossible to make informed decisions related to the business of events. What will the conditions look like in the next year? What will the new reality look like? And how are other meeting professionals overcoming current obstacles to grow business? Much is uncertain, but current projections can help. Deep dive into MPI's most recent Meetings Outlook research, published quarterly in The Meeting Professional magazine, and then discuss the trends that are most affecting you and your peers.

Learner Outcomes:

1. Review the forecast for events in the coming year, including a budget, attendance, and business conditions.

2. Deep dive into trends that matter and discuss the next steps with your peers.

3. Learn how these trends affect you and the future of your meetings.

Join us for one, or all, of our Meetings Outlook | 2025 Sessions

• 03.03.2025
• 06.02.2025
• 09.08.2025
• 12.01.2025

*To register for one or more sessions, please click the registration tab on the left-hand side.*

A proud supporter of:

This session is powered by:

Communicate in Any Language - Everything you say, translated on the fly.

Accessibility

Platform: Zoom Meetings (more information)

Accessibility Features:

• Wordly real time AI powered interpretation and translation
• Transcriptions

Accommodation Request Contact: MPIAcademy@mpiweb.org

CMP Academy

6-hour course

Cost: $505 member/$705 non-member

Program Overview

The Certified Meeting Professional designation is a must-have for event organizers, designers, and strategists who want to demonstrate their professionalism to employers, peers and clients. But the test is challenging, and meeting professionals who want to pass it must prepare in various ways—including self-study, skills gap, needs analysis, and prep courses. Join Nick Estrada, CMP, CAE, for this open-floor and interactive CMP Academy class that will help you feel confident going into the exam room with best practices as outlined in the CMP-International Standards (CMP-IS).

Learn proven study methods, test-taking tips and other tools from an association and higher education professional. Gain insight into how you cannot just read the questions, but how to read between the lines and contextually analyze this logic-based exam. No matter where you are in the process (including recertification), this course will help prepare you for the exam and apply standard practices it on the job.

You will learn key concepts behind the CMP-IS and how to apply them at work, discuss best practices for preparing for and taking the exam and develop a personal study path based on where you are in the process. The study materials for this session are the referenced recommended reading: 9th Edition Convention Industry Council (CIC) Manual, 6th Edition Professional Meeting Management and the Events Industry Council’s APEX Glossary.

Note: This is not your standard study course! We do not work to provide sample tests and memorization tools – because at the end of the day, the CMP and its questions are as unique as YOU. Instead, we want to give you the tools and knowledge to help you navigate it with ease and answer each question with confidence.

Course Details

What you’ll learn:

• Describe and apply standard professional practices across the CMP-International Standards domains
• Use test-taking tips and problem-solving tools to help you better contextually analyze information
• Develop a personal study path for taking the CMP test
• Feel far more comfortable ahead of and in preparation for sitting for the CMP exam
• Learn from and connect with your peers and become part of the aspiring CMP community as you continue your preparation journey.

Credits Available 6.00 Contact Hours

Basic Boot Camp Course

Cost: $505 member/ $705 non-member

Domain A: Strategic Planning | 6 clock hours

*Please note: This is a six-hour course split over two days, 9:00 a.m. to 12:00 p.m. CT each day. 

If you have been involved with the design and creation of meetings and events for 10 months or 10 years, there are certain definable and demonstrable steps to ensuring successful execution, delivery and measurement. MPI’s Basics Boot Camp offers a lightning-fast deep dive into the fundamentals of successful event planning—from defining meeting goals and objectives and identifying stakeholders through meeting design, development, RPFs, and contracting to food and beverage, staging, audiovisual, and more.

This certificate class touches on every element of the meeting planning process, offering you the opportunity to employ best practices for your business, make changes to your processes and procedures and ensure that your operations conform with industry-leading standards. Basics Boot Camp offers a strong foundation in the core skills and practices necessary to plan meetings and events.

If you are new to event planning—or you’ve been doing this for a while—this A-Z certificate class offers a series of best practices and must-perform tactics to ensure successful event execution for any level.

You’ll Be Able To:

• Identify meeting stakeholders and employ your role as intermediary and mediator to evaluate their needs toward designing right-fit experiences
• Define event goals and SMART objectives and employ strategies for measuring the value of your meetings
• Develop budgets and blueprints and assess potential risks associated with your meeting or event
• Manage the RFP process, conduct well-thought-out and precise site inspections, select vendors, and develop contracts
• Design your meeting using key elements that enable your organization to achieve its meeting goals and objectives
• Manage speakers and conference content design, design room sets, work with audiovisual teams, and design technical plans
• Plan menus and arrange transportation and attendee movement plans
• Oversee pre-and post-conference meetings and onsite logistics and conduct program evaluations
• Communicate success metrics to meeting stakeholders

Credits Available 6.00 Contact Hours

30-Minute Mondays is MPI’s fast-paced monthly talk show that brings you the latest industry happenings, insightful discussions and expert perspectives–all in just half an hour. This dynamic online program is tailor-made for event industry leaders who crave up-to-the-minute updates on global topics, all while connecting with their peers in a digital environment. Revolutionize the start to the week with a tour of the hottest developments in the event world followed by special guest interviews. We’ll bring you titans of the event industry, creative minds and game-changers who are transforming the meetings sector and landscape.

Why Attend?

• Timely Insights: In a rapidly changing industry, staying informed is paramount. 30-Minute Mondays ensures you’re always in the know about the latest developments.

• Expert Perspective: Gain access to the minds shaping the event landscape. Learn from the best and apply their strategies to your own endeavors.

• Efficiency: We respect your time. With a concise 30-minute duration, you can squeeze valuable learning into your busy schedule.

• Networking: Connect with peers who share your passion. The event industry is built on relationships, and this is your chance to expand your network.

Join us one Monday a month for information, inspiration and interaction. MPI’s 30-Minute Mondays is your ticket to staying ahead in a vibrant and ever-evolving industry. Mark your calendar and be prepared to revolutionize your week, 30 minutes at a time.

Join us for our upcoming events:

• 30-Minute Monday | Sustainable Event Practices 3/17/2025
• 30-Minute Monday | Hybrid Event Trends 4/21/2025
• 30-Minute Monday | AI and Automation in Events 5/19/2025
• 30-Minute Monday | Diversity and Inclusion 6/9/2025
• 30-Minute Monday | Event Security and Safety 7/14/2025
• 30-Minute Monday | Engagement Strategies 8/18/2025
• 30-Minute Monday | Event Technology 9/15/2025
• 30-Minute Monday | Creative Event Design 10/20/2025
• 30-Minute Monday | Networking in a Digital Age 11/17/2025
• 30-Minute Monday | Food and Beverage Innovation in Events 12/8/2025

A proud supporter of:

This session is powered by:

Communicate in Any Language - Everything you say, translated on the fly.

Accessibility

Platform: Zoom Meetings (more information)

Accessibility Features:

• Wordly real time AI powered interpretation and translation

• Transcriptions

Accommodation Request Contact: MPIAcademy@mpiweb.org

Intro to Event Design - Level 1- with the Event Design Collective

Cost: $505 Member/ $705 Non-Member

Domain G: Meeting or Event Design | 8 Clock Hours

Event Design - Level 1

Introduction to Event Design with the Event Design Collective

*Please note: This course will be held over two days, from 9 a.m. to 1 p.m. CT each day.

Experience being in an event design team. Apply the Event Design using the Event Canvas™ Methodology on a case study. Explore Empathy Mapping. Identify the CHANGE of behavior per stakeholder. Then FRAME the event design challenge by locking in all the design constraints. Articulate the change required and then prototype various event designs. Come full circle as a team having applied the Event Design using the Event Canvas methodology with 6 roles and the Facilitation Kit.

Two virtual interactive introduction sessions of Event Design using the #EventCanvas™ Methodology as a basic skillset, including Stakeholder Analysis, Empathy Mapping, and using the Event Canvas for basic prototyping. After this course, you will have experienced what it’s like to be on an Event Design Team. You will be able to apply the #EventCanvas to articulate how your event can change behavior of the stakeholders.

This virtual experience is limited to 20 students! Register to reserve your seat today.

What You'll Learn

• Apply the Empathy Map, Event Canvas and Event Delta to analyze stakeholder behavior as a design team member
• Prototype Event Designs to articulate the narrative of the event design
• Be able to articulate the purpose of Event Design using the Event Canvas™ Methodology to demonstrate the value of an event.

What You'll Receive

• Certificate of Completion from EDC
• A digital badge from MPI
• Exclusive access to EDC resources
• Coupon code to save $$$ on an EDC Level 3 course to further your education in event design

This course will be taught by Devon Pascha, CED. Devon is based in McAllen, TX and serves as Director North America for Event Design Collective. Devon signed up for an EDC Level 3 program in 2021 and Event Design felt like a warm bath to her. After the Mastermind program and her CED+, she decided to join the team. She now leads the development of open programs and academic programs of Event Design Collective in the United States and she leads the development of Event Design Collective in Canada.

Event Leadership Strategist

Domain E: Human Resources

Cost: $305 member/$405 non-member

Program Description:

Dynamic leaders are individuals who not only influence and develop others but are able to read and react to different individuals and situations. Now more than ever, dynamic leaders are needed at all career stages. No longer confined by outdated notions of positional leadership, dynamic leadership embraces the power of collaboration and uses it as a fulcrum for individual and organizational success.

In fact, current industry research suggests that service is the most relevant leadership currency in the meetings and events space. By developing your own sense of dynamic leadership, you can upskill your ability to react to evolving stakeholder needs.

As part of MPI’s Event Leadership Strategist course, you will develop your own dynamic leadership strategy that will enable you to effectively understand and implement strategies, behaviors, and tools rooted in business emotional intelligence theory while specifically developing skills in decisiveness, influence, adaptability, empathy, and resilience.

Course Objectives:
Upon completing this course, participants will:

1. Grasp a clear understanding of dynamic leadership and its role in modern organizational success.
2. Ascertain their unique leadership style and identify ways to enhance it.
3. Acquire skills rooted in business emotional intelligence theory, with an emphasis on decisiveness, influence, adaptability, empathy, and resilience.
4. Determine ways to merge coaching and managing principles to lead effectively and empower your team.
5. Formulate and receive feedback on a personalized action plan for dynamic leadership, ready for immediate implementation.

Course Modules:

• Module 1: Foundations of Leadership
  • Define the essence of leadership in today's context.
  • Uncover your own leadership style.
  • Delve into the 10 foundational truths about leadership.
• Module 2: Emotional Intelligence – The Leader's Compass
  • Assess your current emotional intelligence quotient.
  • Explore strategies to heighten emotional intelligence for effective leadership.
  • Understand the correlation between emotional intelligence and leadership prowess.
• Module 3: Leading Others – Coaching and Management Dynamics
  • Learn the principles of coaching and management as tools for dynamic leadership.
  • Unravel techniques to inspire and lead without resorting to micromanagement.
  • Harness the power of collaboration and collective effort to empower your team.
• Module 4: The Culmination – Crafting Your Dynamic Leadership Blueprint
  • Define and understand the nuances of dynamic leadership.
  • Develop a comprehensive action plan to enhance your dynamic leadership capabilities.
  • Engage in constructive feedback sessions with peers, refining your leadership strategy for the future.

This course is a transformative journey that culminates in actionable steps. As you navigate through each module, you will be equipped with the tools, strategies, and insights needed to emerge as a dynamic leader in the meetings and events space. Join us and embark on your journey towards dynamic leadership excellence rooted in emotional intelligence.

Credits Available 4.00 Contact Hours

Healthcare Meetings Compliance Certificate | 4.9.25 | Live Delivery in partnership with Fleming's in New Orleans

Domain A: Strategic Planning

Cost: $513.99 member / $713.99 non-member

Note: Course now includes the price of a digital badge credential that will ensure you and your stakeholders know that your HMCC designation is up to date.

Healthcare meeting professionals on both sides of the marketplace must balance designing and hosting events and quantifiable returns for their organizations with unprecedented and frequent changes in global healthcare compliance and regulations for their companies, their attendees, their destinations, and more. They must tackle tough regulations and adjust and readjust priorities while keeping an eye on short- and long-term survival—a tough job that requires a continuous flow of knowledge.

Invest in your future and your company’s success by participating in MPI’s Healthcare Meeting Compliance Certificate (HMCC) program, which provides a condensed foundation in key healthcare disciplines. Designed for both event strategists and their partners who need a broad understanding of a full range of regulatory topics, this program develops competency groundwork while building critical thinking skills through case studies, business simulation, discussion, and active exercises. This intensive, four-hour educational and training program provides healthcare meeting compliance stakeholders with the knowledge and experience they need to successfully navigate the increasingly complex pharmaceutical, biotech, and medical device regulatory environment.

Upon completion of this program, attendees will earn the HMCC credential signifying awareness of and competence in the latest compliance regulations that impact healthcare meetings and events.

You’ll Be Able To:

• Utilize new healthcare compliance management skills and unique terminologies in the event planning and design process
• Oversee process reporting management across a variety of sectors, regions, and countries
• Meet new reporting and submission timelines and understand transfers of values, and what that means for meetings and events
• Apply the who, what, where, and how of the Physician Payment Sunshine Act (Open Payments), and other global compliance.

Course Preparation:

• Registrants can purchase the textbook “Breaking the Code to Healthcare Compliance," and read it prior to the session. Books are available for $89.95 (print) and $80.00 (e-book) and can be ordered here: http://www.meetingcompliance.com

• This is a suggested but not required component of the HMCC Class.

4 Clock Hours | Domain A: Strategic Planning or Domain G: Meeting or Event Design

Members $305/Non-Members $405

Program Overview

Research indicates that while meeting and event professionals continue to plan safe, engaging events using virtual and hybrid platforms or in-person, the question still remains, what is next? How do we prepare for a world of events where attendee hesitation still exists?

When designing an event, attendee safety is always top of mind, but taking safety to the next level and focusing on attendee wellness is the next step in industry recovery.

Join us for a four-hour course where we will discuss the primary components of holistic attendee wellness, and how you can apply event marketing and design principles to create a sense of safety, belonging, and mental peace for your attendees using the eight dimensions of wellness as a learning framework. As a bonus, you will walk away with knowledge on how wellness can also benefit you as a professional.

Course Details

At the completion of this program, you’ll be able to:

• Define the eight dimensions of holistic wellness.
• Communicate the value of wellness-centered activations, services, and experiences for your attendees.
• Apply the neuroscience of wellness to your meetings or events.
• Use practical skills to better incorporate wellness into your professional toolbox.

Participants of this course receive

• 4 clock hours in CMP-IS Strategic Domain A: Strategic Planning or Domain G: Meeting or Event Design
• Certificate of Completion
• Attendee Workbook

Inclusive Event Strategist

Domain ​G: Meeting or Event Design| 4 clock hours

Cost: $305 Member/ $405 Non-Member

The Spirit of Inclusion goes beyond basic legal compliance to welcoming and embracing the many aspects of diversity and different perspectives that create powerful experiences and environments for problem-solving, innovation and success. Inclusion is the right thing to do … but it also enhances business value and profits for organizations when they send the right messages to audiences and embrace all the ways in which people are different.

MPI’s Inclusive Events Strategist certificate focuses on practical actions that meeting professionals on both sides of the marketplace can take to create inclusive environments at their events. Explore the different dimensions of diversity to ensure the full and respectful participation of all participants and attendees, as well as your role as an inclusion broker for the diverse groups you represent.

Explore recent MPI Foundation research conducted by the New York University Jonathan M. Tisch Center of Hospitality and discover where meeting professionals are excelling in the creation of welcoming environments, and the areas where they could improve in enhancing the experience for diverse groups. Meanwhile, gain access to more than 350 best practices for designing and executing inclusive experiences that embrace all your diverse attendees.

MPI’s focus is not on changing individual beliefs or ideas. Our goal is to explore the topic of inclusion and its relationship to the success of events and to provide strategies and actions that you can take to create inclusive experiences.

You’ll Be Able To:

• Utilize key findings from MPI research on inclusion to make the business case for greater efforts toward welcoming environments at your organization
• Explain the business case for inclusion, and why creating objectives and tactics for inclusion will benefit your business or organization
• Use the dimensions of diversity in your event strategy and design to create fully inclusive environments
• Embrace your role of inclusion broker, and strategies you can use in representing the diverse people at your meetings and events
• Recommend actions you and your organization can take to create inclusive environments
• Commit to taking actions that create an environment of inclusion by completing an Inclusive Action Plan

Credits Available 4.00 Contact Hours

Women in Leadership Course 

Domain ​E: Human Resources| 4 clock hours

Cost: $305 Member/ $405 Non-Member

Women ​play ​key ​roles ​in ​the ​hospitality ​and ​meeting ​industries, ​but ​many ​find ​it ​challenging ​to ​move ​into ​leadership ​positions. ​In ​fact, ​recent ​studies ​show ​that ​women ​are ​28% ​less ​likely ​to ​get ​an ​executive-level ​position even ​if ​they ​possess ​the ​skills ​that ​make ​other ​job ​applicants ​attractive ​candidates ​for ​CEO, ​COO, ​CMO​, and ​CFO ​positions. ​What are the skills necessary to be considered for these types of high-level leadership roles, and how do they translate to the level of leadership you seek for your current and future career?

Learn about the key roles women play in the hospitality and meeting industries and how to overcome career obstacles to executive-level positions—or the right-fit leadership level for you. Review and learn from real-life case studies of women who have overcome adversity to excel in the meetings space, while maintaining the right balance for their personal and professional lives. Examine what ​skills they possess, the decisions they made and what actions they took to enable their industry leadership.

Analyze your own personal leadership skills using a Clifton StrengthsFinder 2.0 assessment to discover the areas you excel, and where you can fill gaps with future training and advancement. Think about where you want your career and leadership to grow in the next three to five years and create an action and development plan that advances your career, your leadership, and your influence.

You’ll Be Able To:

• Identify the skills that help women ascend to executive leadership roles in the meeting and event industry, and self-evaluate where you excel and where you can improve
• Utilize best-practice methods for overcoming common challenges women face in obtaining leadership opportunities
• Follow your personal action plan for leadership success and career development and find success in right-fit leadership roles
• Locate additional resources available to women seeking leadership roles in the meeting and event industry

Credits Available 4.00 Contact Hours

Cultural Engagement Certificate for Event Professionals Certificate