Credits: None available.
1 Clock Hour | Domain D: Financial Management
Find out about current legal challenges and see if you can stump the lawyers!
Learning Objectives:
Credits: None available.
1 Clock Hour | Domain I: Marketing
Still unsure how to best utilize social media tools Facebook and Twitter to promote your events and facilities? Want to get more from these services, and understand how a little knowledge (and customization) can go a long way? This hands-on session will provide you the secrets of using these tools to help you in your communications, promotion and marketing, while showcasing best practices in the use of these tools.
Learning Objectives:
Credits: None available.
1 Clock Hour | Domain A: Strategic Planning
Negotiation is essential but the key is to ensure your contracts are legally clear, inclusive and enforceable, and the parties don’t end up in court. This advanced level workshop will discuss critical clauses and their hidden risks. Learn how to prepare or revise your current agreements to be fair and effective. The session will be hands-on, interactive with participants discussing clauses for: attrition (guest rooms and catering F&B), cancellation, force majeure and several more.
Learning Objectives:
Credits: None available.
1 Clock Hour | Domain I: Marketing
One of the most important characteristics of successful sales professionals is emotional intelligence. They have the ability to understand and control their emotions and respect the part they play in client relationships. We are in the people business and therefore must understand people and the power their emotions have when choosing business partners.
Learning Objectives:
Credits: None available.
1 Clock Hour | Domain A: Strategic Planning
This session will provide access to several members of the team responsible for the development of the new industry standards and will answer any questions you have about the application of the standards to job descriptions, curriculum development, skills analysis, and professional development. The project team and advisory committee members are excited to share their vision of what the standards mean to the industry and what the future holds for further development. The session will show how the standards developed and how they will inform courses of study and career development. You will also see how and why they will make measurement easier and inform content and certifications. This is the future and this is your career roadmap – come and find out why there is so much buzz around these new standards!
Learning Objectives:
Credits: None available.
1 Clock Hour | Domain A: Strategic Planning
Get the behind-the-scenes story of organizing and managing the 2010 World Olympics in Vancouver.
Credits: None available.
1 Clock Hour | Domain A: Strategic Planning
Join Michael Dominguez as he takes an in depth look at the "Hotel Business Model Today" in our economic environment. This session will help you gain an understanding of negotiating in these uncertain times. This session looks at the economic meltdown, the recovery, RevPAR (revenue per available room) projections and an ever changing consumer. Also, take an in-depth 'behind the scenes' look at the hotel industry and their revenue through a candid discussion between hoteliers adn meeting planners on the future of meetings. While discussing unique needs, hoteliers and meeting planners will work together to develop strategies for win-win partnerships by going over: • A hotel’s profit/loss statement, cost pressures and restrictions • How many years it takes hotel rates to recover from an economic downturn, and • How to work with the hotel to create a new "21st century meeting" that meets the needs of a diversifying membership.
Learning Objectives:
Credits: None available.
1 Clock Hour | Domain I: Marketing
Discover the one word that you must understand in the world of sales.
Learning Objectives:
Credits: None available.
1 Clock Hour | Domain G: Meeting or Event Design
Find out what the latest and greatest industry technologies are and see if you can stump the geeks!
Credits: None available.
1 Clock Hour | Domain A: Strategic Planning
In this session, you'll take a look at a successful example of a structured event discipline evolution and hear stories of the journey direct from the event professionals at Microsoft.