MPI Academy Calendar

 

Contract & Negotiation Specialist | 10.4.2023

Wednesday, October 4 10:00 AM - Wednesday, October 4 5:00 PM

Cost: $505 Member/ $705 Non-Member

Domain B: Project Management | 6 Clock Hours

Contracting and negotiation are crucial—yet complex—roles for meeting professionals and understanding legal terminology and common contract clauses (and the liabilities they protect against) allows meeting professionals to negotiate from a position of strength. Even if you know what to look for, contracting is dynamic, and negotiation strategies change with market conditions, competition, and the economy. Solid knowledge of contract law and negotiation tactics enables meeting professionals to protect the interests of their organizations. With knowledge comes power, especially when it comes to legal matters.

Negotiating contracts involves managing financial and liability risks and protecting your business, particularly when considering the performance clauses (attrition and cancellation) that are standard in most venue contracts. No contracts are the same; words and phrasing vary and need to be carefully reviewed and edited. Sometimes, additional clauses must be added to balance the risk and liability between parties. And what of force majeure, indemnification, and the host of clauses that deal with issues that range from nuisances to calamities, such as construction and remodeling and incompatible groups?

It’s said the only right answer in the law is “it depends.” This certificate program will illustrate legal principles with examples from the news, the instructor, and your peers. Bring success and horror stories to share with other participants, enhance your legal knowledge, and fulfill your role to negotiate contracts that protect your organization from the financial and liability risks associated with your meetings and events.

You’ll Be Able To:

  • Explain the purpose of the primary contract clauses found in venue contracts.
  • Give examples of how contract language may result in financial or liability risk.
  • Prioritize issues for negotiation, determining “hot buttons” based on your meeting specifications.
  • Distinguish between contract language that is merely unfavorable and that which puts a party at significant financial or liability risk.
  • Negotiate key performance and liability clauses in at least three different ways so that the result is multiple options and not just a win-lose scenario.
  • Modify venue contracts based on knowledge of meetings contracts, meeting specifications, market conditions, and knowledge of the venue.

Women in Leadership | 10.05.2023

Thursday, October 5 10:00 AM - Thursday, October 5 2:00 PM

Cost: $305 Member/ $405 Non-Member

Domain A: Strategic Planning | 4 clock hours

If you have been involved with the design and creation of meetings and events for 10 months or 10 years, there are certain definable and demonstrable steps to ensuring successful execution, delivery and measurement. MPI’s Basics Boot Camp offers a lightning-fast deep dive into the fundamentals of successful event planning—from defining meeting goals and objectives and identifying stakeholders through meeting design, development, RPFs, and contracting to food and beverage, staging, audiovisual, and more.

This certificate class touches on every element of the meeting planning process, offering you the opportunity to employ best practices for your business, make changes to your processes and procedures and ensure that your operations conform with industry-leading standards. Basics Boot Camp offers a strong foundation in the core skills and practices necessary to plan meetings and events.

If you are new to event planning—or you’ve been doing this for a while—this A-Z certificate class offers a series of best practices and must-perform tactics to ensure successful event execution for any level.

You’ll Be Able To:

• Identify meeting stakeholders and employ your role as intermediary and mediator to evaluate their needs toward designing right-fit experiences
• Define event goals and SMART objectives and employ strategies for measuring the value of your meetings
• Develop budgets and blueprints and assess potential risks associated with your meeting or event
• Manage the RFP process, conduct well-thought-out and precise site inspections, select vendors, and develop contracts
• Design your meeting using key elements that enable your organization to achieve its meeting goals and objectives
• Manage speakers and conference content design, design room sets, work with audiovisual teams, and design technical plans
• Plan menus and arrange transportation and attendee movement plans
• Oversee pre-and post-conference meetings and onsite logistics and conduct program evaluations
• Communicate success metrics to meeting stakeholders

Inclusive Event Strategist | 10.05.2023

Thursday, October 5 2:00 PM - Thursday, October 5 6:00 PM

Domain ​G: Meeting or Event Design| 4 clock hours

Cost: $305 Member/ $405 Non-Member

The Spirit of Inclusion goes beyond basic legal compliance to welcoming and embracing the many aspects of diversity and different perspectives that create powerful experiences and environments for problem-solving, innovation and success. Inclusion is the right thing to do … but it also enhances business value and profits for organizations when they send the right messages to audiences and embrace all the ways in which people are different.

MPI’s Inclusive Events Strategist certificate focuses on practical actions that meeting professionals on both sides of the marketplace can take to create inclusive environments at their events. Explore the different dimensions of diversity to ensure the full and respectful participation of all participants and attendees, as well as your role as an inclusion broker for the diverse groups you represent.

Explore recent MPI Foundation research conducted by the New York University Jonathan M. Tisch Center of Hospitality and discover where meeting professionals are excelling in the creation of welcoming environments, and the areas where they could improve in enhancing the experience for diverse groups. Meanwhile, gain access to more than 350 best practices for designing and executing inclusive experiences that embrace all your diverse attendees.

MPI’s focus is not on changing individual beliefs or ideas. Our goal is to explore the topic of inclusion and its relationship to the success of events and to provide strategies and actions that you can take to create inclusive experiences.

You’ll Be Able To:

  • Utilize key findings from MPI research on inclusion to make the business case for greater efforts toward welcoming environments at your organization
  • Explain the business case for inclusion, and why creating objectives and tactics for inclusion will benefit your business or organization
  • Use the dimensions of diversity in your event strategy and design to create fully inclusive environments
  • Embrace your role of inclusion broker, and strategies you can use in representing the diverse people at your meetings and events
  • Recommend actions you and your organization can take to create inclusive environments
  • Commit to taking actions that create an environment of inclusion by completing an Inclusive Action Plan

30-Minute Monday: IMEX America 2023

Monday, October 9 12:00 PM - Monday, October 9 12:30 PM

30-Minute Monday: Audiovisual Next Practices & Trends

Monday, October 23 12:00 PM - Monday, October 23 12:30 PM

New Kid on the Block: The Event Technologist

Tuesday, October 24 11:00 AM - Tuesday, October 24 12:00 PM

October 24th, 11:00 a.m. - 12:00 p.m. CT |1 Clock Hour


Technology use at events has exploded in recent years, bringing about a new role within many event
organizations – the event technologist. Whether the role is staffed internally within an organization or
externally through an agency, 47% of organizations now have a clearly defined job description within
their team.


Join Cvent as we reveal recent research on the role of the event technologist, and discuss the evolution
of this role with an event technology practitioner. During the conversation we will discuss:
• Roles and responsibilities of the event technologist
• Measurements of success around event technology
• Expectations for the future of the event technologist


Speakers:
• Julie Haddix, Senior Director, Solutions Marketing, Cvent
• Taylor Bohn, Event Technology Lead, Meetings & Events, Cvent

Register here.

A proud supporter of:

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This session is powered by:

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Accessibility

Platform: Zoom Meetings (more information)

Accessibility Features:

  • Wordly real time AI powered interpretation and translation
  • Transcriptions

Accommodation Request Contact: MPIAcademy@mpiweb.org

CMP Academy | 10.26.2023

Thursday, October 26 10:00 AM - Thursday, October 26 5:00 PM

Program Overview

The Certified Meeting Professional designation is a must-have for event organizers, designers, and strategists who want to demonstrate their professionalism to employers, peers and clients. But the test is challenging, and meeting professionals who want to pass it must prepare in various ways—including self-study, skills gap, needs analysis, and prep courses. Join Nick Estrada, CMP, CAE, for this open-floor and interactive CMP Academy class that will help you feel confident going into the exam room with best practices as outlined in the CMP-International Standards (CMP-IS).

Learn proven study methods, test-taking tips and other tools from an association and higher education professional. Gain insight into how you cannot just read the questions, but how to read between the lines and contextually analyze this logic-based exam. No matter where you are in the process (including recertification), this course will help prepare you for the exam and apply standard practices it on the job.

You will learn key concepts behind the CMP-IS and how to apply them at work, discuss best practices for preparing for and taking the exam and develop a personal study path based on where you are in the process. The study materials for this session are the referenced recommended reading: 9th Edition Convention Industry Council (CIC) Manual, 6th Edition Professional Meeting Management and the Events Industry Council’s APEX Glossary.

Note: This is not your standard study course! We do not work to provide sample tests and memorization tools – because at the end of the day, the CMP and its questions are as unique as YOU. Instead, we want to give you the tools and knowledge to help you navigate it with ease and answer each question with confidence.

Course Details

What you’ll learn:

  • Describe and apply standard professional practices across the CMP-International Standards domains
  • Use test-taking tips and problem-solving tools to help you better contextually analyze information
  • Develop a personal study path for taking the CMP test
  • Feel far more comfortable ahead of and in preparation for sitting for the CMP exam
  • Learn from and connect with your peers and become part of the aspiring CMP community as you continue your preparation journey.

Event Marketing Strategist | 10.26.2023

Thursday, October 26 10:00 AM - Thursday, October 26 2:00 PM

Domain I: Marketing | 4 clock hours

Cost: $305 Member/ $405 Non-Member

Brands use in-person, digital, and hybrid events to connect to customers. But did you know that these same events are absolute goldmines of customer data that often go unnoticed due to a lack of event marketing strategies?

With MPI’s Event Marketing Strategist certificate program, you’ll understand what it takes to meet brand goals and objectives through events—regardless of the platform. Cvent and MPI have brought together top experts to deliver an unparalleled, four-hour course focused on the purposeful and measurable practice of deploying live and virtual events to achieve brand marketing and revenue goals.

You’ll uncover “the why” behind the choices necessary to achieve objectives, and you’ll start to grow your role from logistician to strategist by delivering impactful attendee experiences that bring systematic returns to your clients’ bottom lines.

Through the program, you’ll learn how to uncover invaluable data that will drive bottom-line results, and your value as a meeting and event professional will skyrocket as a result.

During this Program You’ll Explore:

  • The business case for modernized event marketing
  • Outcomes-based event strategy design
  • Multi-channel promotional strategies, tactics, and tools
  • Impactful attendee experiences and systematic achievement of ROO (return on objectives)
  • Customer and event intelligence through technology
  • Insights to achieve ROI (return on investment)

At the completion of the program You’ll Be Able To:

  • Design an outcomes-based event strategy including critical event marketing metrics and key performance indicators (KPIs).
  • Make the business case for how live in-person and digital marketing events can drive bottom-line business results for your organization.
  • Design, build, and execute a full-scale marketing event strategy and plan and achieve desired outcomes.
  • Deliver an impactful attendee experience.
  • Utilize common tools and technology in gathering event marketing intelligence.
  • Use best-in-class tactics to achieve systematic ROI and ROO, with measurement and revenue attribution.

Practical ways to build and nurture a high-performing team.

Monday, October 30 11:00 AM - Monday, October 30 12:00 PM

1 Clock Hour | 11 am CT - 12 pm CT | October 30th

Practical ways to build and nurture a high-performing team.

In this 60 minute interactive webinar, you’ll get a taste of SongDivision’s brand new six-part L&D program, 'Team Harmony' – it's both a leadership program and an immersive team building experience. These workshops have been designed in partnership with global corporate neuroscience pioneers Synaptic Potential, to build trust and enhance interpersonal skills. Combined with SongDivision’s globally renowned team building expertise, your people will learn and grow together.

You can expect:

- Live music

- Interactive songwriting

- Practical methods for managing high-performing teams

- Musical game show segments

Whether running a team of five or five hundred, many people find themselves in leadership positions because of previous ‘technical’ success - we may excel at playing the game, but have little to no training on how to be a great coach or team player.

75% of employees leave jobs because of their immediate boss at least once in their career (source: Gallup). Can you afford to have ill-equipped managers and unhappy teams?

Learner Outcomes:

The taster session will collaborate on the 3 principles from the first module, 'Team Cohesion’:

1. What are ways to establish trust in your team?

2. What are your colleague's special strengths (so we can lean into each other’s strengths in challenging times rather than criticizing weaknesses)?

3. What motivates your colleagues?

Music is used to anchor the learning, resulting in a completely original song created by the participants, with a little help from SongDivision’s world-class musicians of course! No musical experience required.

Register here. 

A proud supporter of:

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This session features interpretation and translation by Wordly:

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Communicate in Any Language - Everything you say, translated on the fly.

Accessibility

Platform: Zoom Meetings (more information)

Accessibility Features:

  • Wordly real time AI powered interpretation and translation
  • Transcriptions

Accommodation Request Contact: MPIAcademy@mpiweb.org


#RealTalk Dialogue Series

Tuesday, October 31 1:00 PM - Tuesday, October 31 2:00 PM

1 Clock Hour | Domain TBA | 1:00 - 2:00 PM CT

#RealTalk is BACK! Come engage in deep-dive conversations around the DEI topics that matter most today.

Register for one or all of our #RealTalk Dialogue Series Sessions for 2023.

More information about this session's specific topic coming soon.

Register Here!

A proud supporter of:

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This session is powered by:

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Communicate in Any Language - Everything you say, translated on the fly.


Accessibility

Platform: Zoom Meetings (more information)

Accessibility Features:

  • Wordly real time AI powered interpretation and translation
  • Transcriptions

Accommodation Request Contact: MPIAcademy@mpiweb.org

HMCC Refresh | 11.2.2023

Thursday, November 2 2:00 PM - Thursday, November 2 3:30 PM

REFRESH: Healthcare Meetings Compliance Certificate (HMCC)

2 Clock Hours | Domain A: Strategic Planning

Cost: $163.99 member / $213.99 non-member

Global compliance regulations are constantly changing. This refresh course is required every two years for recipients of the Healthcare Meetings Compliance Certificate and ensures that attendees are aware of and can apply healthcare meeting compliance regulations, cross-border compliance, CMS Open Payments changes and updates, the EFPIA Disclosure Code and other trends. Meeting Professionals International (MPI) requires all current HMCCs to attend a refresh webinar on the second anniversary of their class date.

Participants Also Receive:

  • HMCC digital credential for two years (subject to refresh class)

30-Minute Monday: Native American Heritage Month

Monday, November 6 12:00 PM - Monday, November 6 12:30 PM

Elevate Your Event with CORT

Wednesday, November 8 11:00 AM - Wednesday, November 8 12:00 PM

11:00 a.m. - 12:00 p.m. CT |1 Clock Hour

Every minute it seems like something new is going viral – how do you tell the difference between a true, inspiring trend from a fleeting fad? Join CORT Event’s strategic business development executives Kerri Otto, and Jack Scafide on Nov. 8th as they share tidbits and on-trend layouts and décor insights to inspire stylish, elevated event design.

Register here!

A proud supporter of:

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This session is powered by:

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Communicate in Any Language - Everything you say, translated on the fly.

Accessibility

Platform: Zoom Meetings (more information)

Accessibility Features:

  • Wordly real time AI powered interpretation and translation
  • Transcriptions

Accommodation Request Contact: MPIAcademy@mpiweb.org

Event Wellness Design | 11.16.2023

Thursday, November 16 10:00 AM - Thursday, November 16 2:00 PM

4 Clock Hours | Domain A: Strategic Planning or Domain G: Meeting or Event Design

Members $305/Non-Members $405

Program Overview

Research indicates that while meeting and event professionals continue to plan safe, engaging events using virtual and hybrid platforms or in-person, the question still remains, what is next? How do we prepare for a world of events where attendee hesitation still exists?

When designing an event, attendee safety is always top of mind, but taking safety to the next level and focusing on attendee wellness is the next step in industry recovery.

Join us for a four-hour course where we will discuss the primary components of holistic attendee wellness, and how you can apply event marketing and design principles to create a sense of safety, belonging, and mental peace for your attendees using the eight dimensions of wellness as a learning framework. As a bonus, you will walk away with knowledge on how wellness can also benefit you as a professional.

Course Details

At the completion of this program, you’ll be able to:

  • Define the eight dimensions of holistic wellness.
  • Communicate the value of wellness-centered activations, services, and experiences for your attendees.
  • Apply the neuroscience of wellness to your meetings or events.
  • Use practical skills to better incorporate wellness into your professional toolbox.

Participants of this course receive

  • 4 clock hours in CMP-IS Strategic Domain A: Strategic Planning or Domain G: Meeting or Event Design
  • Certificate of Completion
  • Attendee Workbook

MPI New Membership 101

Thursday, November 16 11:00 AM - Thursday, November 16 12:00 PM

Welcome to MPI | November 16, 2023

10:00 - 11:00 AM CST

Your first year of membership to Meeting Professionals International is full of opportunities, some of which you may not even be aware of. You may have joined MPI for a very specific reason and we want you to fully understand all the ways to achieve your goal. Our one-hour webinar will give you an overview of the benefits you now have access to which will make you successful.

Register here!

Can't make the live New Member Orientation? A recording will be made available for all registrants within 72 hours of the live event.

This session is powered by:

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Communicate in Any Language - Everything you say, translated on the fly.

Accessibility

Platform: Zoom Meetings (more information)

Accessibility Features:

  • Wordly real time AI powered interpretation and translation
  • Transcriptions

Accommodation Request Contact: MPIAcademy@mpiweb.org

MPI-MD Is Your Medical Meeting Budget on Life Support?

Thursday, November 16 11:00 AM - Thursday, November 16 12:00 PM

Is Your Medical Meeting Budget on Life Support? | 11/16/2023 | 11:30 a.m. - 1:00 p.m.

1.5 Clock Hours

Budgets have always been a critical piece of planning the perfect medical meeting but with the current staffing shortages, rising costs, supplier shortages and a potential recession in our future, managing and developing budgets are more challenging than ever. With so many competing factors, finding the right balance and managing it all effectively is a must have skill set.

Join our panel of medical meeting experts and learn strategies you may not have considered and how to improve strategies you may already be using. Whether you are planning a small or large size meeting there are variables that are common to each, and those that are different. Our experts will share their proven strategies in key areas and discuss how to maximize budget line items and save money.

Learning Objectives:

  1. Considerations to develop and manage a budget.
  2. Cost saving tips and strategies.
  3. How to communicate and set expectations with senior management and decision-makers.

Register here!

A proud supporter of:

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This session features interpretation and translation by Wordly:

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Communicate in Any Language - Everything you say, translated on the fly.

Accessibility

Platform: Zoom Meetings (more information)

Accessibility Features:

  • Wordly real time AI powered interpretation and translation
  • Transcriptions

Accommodation Request Contact: MPIAcademy@mpiweb.org

Tuesday, November 28 11:00 AM - Tuesday, November 28 12:00 PM

1.0 Clock Hours | Domain D: Financial Management 

Tuesday, November 28th | 11:00 AM - 12:00 PM CT

We live longer, earn less, and wind up becoming caretakers in the family. There are also unique financial planning nuances when you have an unmarried partner or nontraditional family structures, which is increasingly common.

Handout

Register here!

A proud supporter of:

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This session is powered by:

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Communicate in Any Language - Everything you say, translated on the fly.

Accessibility

Platform: Zoom Meetings (more information)

Accessibility Features:

  • Wordly real time AI powered interpretation and translation
  • Transcriptions

Accommodation Request Contact: MPIAcademy@mpiweb.org

Contract & Negotiation Specialist | 11.30.2023

Thursday, November 30 10:00 AM - Thursday, November 30 5:00 PM

Cost: $505 Member/ $705 Non-Member

Domain B: Project Management | 6 Clock Hours

Contracting and negotiation are crucial—yet complex—roles for meeting professionals and understanding legal terminology and common contract clauses (and the liabilities they protect against) allows meeting professionals to negotiate from a position of strength. Even if you know what to look for, contracting is dynamic, and negotiation strategies change with market conditions, competition, and the economy. Solid knowledge of contract law and negotiation tactics enables meeting professionals to protect the interests of their organizations. With knowledge comes power, especially when it comes to legal matters.

Negotiating contracts involves managing financial and liability risks and protecting your business, particularly when considering the performance clauses (attrition and cancellation) that are standard in most venue contracts. No contracts are the same; words and phrasing vary and need to be carefully reviewed and edited. Sometimes, additional clauses must be added to balance the risk and liability between parties. And what of force majeure, indemnification, and the host of clauses that deal with issues that range from nuisances to calamities, such as construction and remodeling and incompatible groups?

It’s said the only right answer in the law is “it depends.” This certificate program will illustrate legal principles with examples from the news, the instructor, and your peers. Bring success and horror stories to share with other participants, enhance your legal knowledge, and fulfill your role to negotiate contracts that protect your organization from the financial and liability risks associated with your meetings and events.

You’ll Be Able To:

  • Explain the purpose of the primary contract clauses found in venue contracts.
  • Give examples of how contract language may result in financial or liability risk.
  • Prioritize issues for negotiation, determining “hot buttons” based on your meeting specifications.
  • Distinguish between contract language that is merely unfavorable and that which puts a party at significant financial or liability risk.
  • Negotiate key performance and liability clauses in at least three different ways so that the result is multiple options and not just a win-lose scenario.
  • Modify venue contracts based on knowledge of meetings contracts, meeting specifications, market conditions, and knowledge of the venue.

30-Minute Monday: Next-Level Volunteering

Monday, December 4 12:00 PM - Monday, December 4 12:00 PM

Basics Boot Camp | 12.6.2023

Wednesday, December 6 10:00 AM - Wednesday, December 6 5:00 PM

Cost: $505 member/ $705 non-member

Domain A: Strategic Planning | 6 clock hours

If you have been involved with the design and creation of meetings and events for 10 months or 10 years, there are certain definable and demonstrable steps to ensuring successful execution, delivery and measurement. MPI’s Basics Boot Camp offers a lightning-fast deep dive into the fundamentals of successful event planning—from defining meeting goals and objectives and identifying stakeholders through meeting design, development, RPFs, and contracting to food and beverage, staging, audiovisual, and more.

This certificate class touches on every element of the meeting planning process, offering you the opportunity to employ best practices for your business, make changes to your processes and procedures and ensure that your operations conform with industry-leading standards. Basics Boot Camp offers a strong foundation in the core skills and practices necessary to plan meetings and events.

If you are new to event planning—or you’ve been doing this for a while—this A-Z certificate class offers a series of best practices and must-perform tactics to ensure successful event execution for any level.

You’ll Be Able To:

• Identify meeting stakeholders and employ your role as intermediary and mediator to evaluate their needs toward designing right-fit experiences
• Define event goals and SMART objectives and employ strategies for measuring the value of your meetings
• Develop budgets and blueprints and assess potential risks associated with your meeting or event
• Manage the RFP process, conduct well-thought-out and precise site inspections, select vendors, and develop contracts
• Design your meeting using key elements that enable your organization to achieve its meeting goals and objectives
• Manage speakers and conference content design, design room sets, work with audiovisual teams, and design technical plans
• Plan menus and arrange transportation and attendee movement plans
• Oversee pre-and post-conference meetings and onsite logistics and conduct program evaluations
• Communicate success metrics to meeting stakeholders

Event Marketing Strategist | 12.7.2023

Thursday, December 7 10:00 AM - Thursday, December 7 2:00 PM

Domain I: Marketing | 4 clock hours

Cost: $305 Member/ $405 Non-Member

Brands use in-person, digital, and hybrid events to connect to customers. But did you know that these same events are absolute goldmines of customer data that often go unnoticed due to a lack of event marketing strategies?

With MPI’s Event Marketing Strategist certificate program, you’ll understand what it takes to meet brand goals and objectives through events—regardless of the platform. Cvent and MPI have brought together top experts to deliver an unparalleled, four-hour course focused on the purposeful and measurable practice of deploying live and virtual events to achieve brand marketing and revenue goals.

You’ll uncover “the why” behind the choices necessary to achieve objectives, and you’ll start to grow your role from logistician to strategist by delivering impactful attendee experiences that bring systematic returns to your clients’ bottom lines.

Through the program, you’ll learn how to uncover invaluable data that will drive bottom-line results, and your value as a meeting and event professional will skyrocket as a result.

During this Program You’ll Explore:

  • The business case for modernized event marketing
  • Outcomes-based event strategy design
  • Multi-channel promotional strategies, tactics, and tools
  • Impactful attendee experiences and systematic achievement of ROO (return on objectives)
  • Customer and event intelligence through technology
  • Insights to achieve ROI (return on investment)

At the completion of the program You’ll Be Able To:

  • Design an outcomes-based event strategy including critical event marketing metrics and key performance indicators (KPIs).
  • Make the business case for how live in-person and digital marketing events can drive bottom-line business results for your organization.
  • Design, build, and execute a full-scale marketing event strategy and plan and achieve desired outcomes.
  • Deliver an impactful attendee experience.
  • Utilize common tools and technology in gathering event marketing intelligence.
  • Use best-in-class tactics to achieve systematic ROI and ROO, with measurement and revenue attribution.

30-Minute Monday: 2023 Year-End Recap

Monday, December 18 12:00 PM - Monday, December 18 12:00 PM