Rise Above the Noise: Building and Championing a Winning Brand

1 Clock Hour | Domain I: Marketing

Establishing a powerful brand allows you to rise above the noise - and the competition. But if you aren’t effectively communicating who you are, what you bring to the table and which direction you’re heading, how can you expect anyone to truly connect with your mission? This interactive presentation will guide you through thought-provoking exercises that will help you to clarify your purpose, sharpen your value proposition, align your brand identity with your brand perception, and communicate your message in a way that’s impactful, authentic, and effective.

Learner Outcomes:

⚡ Balance brand perception versus brand identity

⚡ Sharpen your vision, value proposition, and pitch

⚡ Build a brand that's authentic, effective, and aligns with your overall mission

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Communicate in Any Language - Everything you say, translated on the fly.

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