Storytelling: A Sales Pro’s Most Powerful Sales Tool

Jun 22, 2017 10:00am ‐ Jun 22, 2017 11:15am

Credits: None available.

1 Clock Hour | Domain A: Strategic Planning

In this course, participants will learn to craft and use compelling stories to sell incentive travel solutions to clients. Participants will learn to develop an audience profile to help tailor the story to the client, as well as components that comprise a compelling story to aid in development of the story.

Speaker(s):

Krzysztof Celuch, CMM Ph.D., CITE, CIS, HMCC, Vice-Rector - Assistant Professor /Head Poland CVB, Warsaw School of Tourism and Hospitality Management

Credits

1.25 - Contact Hours

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