Business Storytelling for Face-to-Face and Virtual Meetings

1 Clock Hour | Domain A: Strategic Planning

Lars Sudmann's Story-CODE will show you powerful and practical strategies and tips on how to incorporate stories in your meetings and events. Stories are a fundamental element of human communication. Across cultures and time humans have been captivated by stories. Also in presentations, meetings, and conferences they are frequently listed as one of the highlights of a good speech. This powerful method and tool should be also used in your meeting and speech. Lars Sudmann’s Story-CODE will show you powerful and practical strategies and tips on how to incorporate stories, also for e.g business and technical topics. All elements of powerful storytelling will be analyzed and developed together with the audience. Special focus will be given on the importance of storytelling specifically for the virtual world. Key aspects, among others: 3 key plots for (business) stories; 5 point structure for stories; impactful story-delivery, especially virtually. And as a special highlight we will look at elements on how to spice up your story.

Learning Objectives:

• Understanding of the key elements of storytelling
• Easy-to-use story framework that can be put right into practice
• Understanding of the need and best use for storytelling