The accreditors of this session require that you periodically check in to verify that you are still attentive.
Please click the button below to indicate that you are.
Why are meetings and events, more often than not, viewed by corporate executives as a cost centre and having little strategic business value? Because they are focused on effective and measurable organizational performance. If we show key decision makers that meetings and events are a strategic business tool that can be aligned to effectively and efficiently meet goals, it will help us gain respect as a group contributing to organizational success.
Learning Objectives:
Help professional planners and suppliers present a compelling case for the strategic business vom and events to key decision makers
Gain insight into Portfolio Management, Meeting Design and Measurement and come away with a wealth of material you can immediately use
Hear why Advanced Logistics (meeting services and facilities) is critical to the future of meetings and event