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Strategic Meetings Management (SMM) is gaining traction at organizations of all shapes and sizes as a way to manage costs, mitigate risks and positively impact the attendee experience. Find insights and case studies from SMM practitioners who can guide you through the process, present its elements and key drivers, explore the reasons for its implementation, introduce the taxonomy created for MPI's research and take you step-by-step through the program development.
Learning Objectives:
Discover best practices from SMM experts and practitioners around the globe on how and why to implement an SMM program
Learn the steps you need to take to implement an SMM program at your organization
Understand how to best use MPI's SMM library to get started