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Strategic Meetings Management (SMM) Brings Big Returns – Defining the future of SMM

‐ Jun 11, 2016 11:00pm

Credits: None available.

Political and economic forces are driving an evolution in the pharmaceutical and life sciences industries. As a result we need more from our strategic meetings management programs than bottom line savings. This session will be valuable for any planner considering or engaged in SMMP.

Learning Objectives:

  • Understanding the implications for meeting and event leaders of changes in the pharmaceutical, medical and other industries.
  • Applying a simple "walk, don’t run", step-by-step implementation of an SMM program that is both compliant and effective.
  • Analyzing your internal SMM stakeholders before beginning your SMM.



  • 1.00 - Contact Hours

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