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C18

The Evolution of SMM: Yesterday, Today and Tomorrow

Date
June 15, 2023
This product is not available for individual purchase, but it is available as part of the following products:
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Gain access to all of the recorded content from MPI's WEC23 event in Mexican Caribbean. Watch the highly rated keynotes, join workshops and access the knowledge of experts and your peers in more than 60 recorded sessions from the WEC event.

Learn from industry veteran Deborah Dickerson with her wealth of experience in the Strategic Meetings Management sector and examine the past, present and future importance in managing all of your organization’s events, planning processes, preferred vendors and meetings data. Deploying an SMM program ensures that your meetings and events truly align with overarching strategic goals and organizational vision.

Learner Objectives:

  • Learn how SMM has changed in the last 20 years.
  • Apply lessons on how to apply SMM strategies to your business, or even start your own SMM program.
  • Use preferred vendors, consilidated meeting processes and data in smart ways to help improve your meetings and events.

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