Storytellers: Monday Afternoon General Session

1 Clock Hour | Domain A: Strategic Planning

For 47 years, MPI and its members have been shaping, advancing and defining the meeting and event industry—imagine the stories they could tell! At MPI WEC in Toronto, we give the stage to our community members who stopped planning meetings and started designing experiences. This storytellers’ plenary is dedicated to the professionals in our community and their stories. Meet our speakers

Melissa Majors | The Story of Us

We gain power and wisdom through shared stories that motivate and spark inspiration. All of us have the power to inspire greatness in others, but these impactful stories often go untold. Our Storyteller’s Coach, Melissa Majors, explores the purpose of this moment, shares a glimpse into its preparation and enables you to share your own unforgettable story.

Marie-France Watson, CED; Tim Whalen, CMP; Ryan Young | The Conquerer — Collaboration, Cultivation, Elevation: The Story of the EVENT

Learn how these MPI chapter leaders from Ottawa, Toronto and Montreal/Quebec pooled volunteers and resources to offer a multi-chapter, rotating event that elevates the delivery of content to members, with the common goal of providing innovative educational experiences. The inaugural edition in April 2018 delivered on that—and much, much more.

Janet Traphagen | The Veteran — The Power of Experiences

Discover Janet’s journey, from a corporate meeting professional to her experiences at multiple third-party organizations, and the lessons she’s learned about the importance and power of designing experiences. Discover how and why her organization developed the human-centered design methodology, i|xperience ®, focused on changing participant behavior through intrigue, inspiration, influence, impression, interruption and immersion.

Marc & Craig Kielburger | From Event to Movement: The Power of WE

Learn how the Kielburgers evolved a single WE Day event into an annual series of 19 filled stadiums across the U.S., Canada, UK and the Caribbean, where tickets aren’t sold, they’re earned. WE Day supports an international social enterprise committed to empowering young people. How did they do it? The brothers explain their vision and unique approach to global engagement and empowerment.