Level Up: Using Games to Influence Attendee Behavior

Description

1 Clock Hour | Domain G: Meeting or Event Design 

From Pac-Man and Tetris to Overwatch and Fortnite, video games have been a cornerstone of our culture. With the rise in ESports events, there is a lot we can learn about community, engagement and human behavior. In this session, we’ll break down the impact of gamification and game theory on our attendees, while exploring best practices for your own events. Session sponsored by Great Wolf Lodge.

Learning Objectives:

• Understand gamification and game theory, as well as the impact they can have on attendee behavior.
• Apply lessons and best practices from ESports and the video game industry.
• Discover new methods of engaging your attendees.

Speaker(s):

• Will Curran, Chief Einstein, Endless Events