Description
1 Clock Hour | Domain G: Meeting or Event Design
What is the future of mobile technology at events? Take a deep dive into the research about the future of event apps, examine a case study and learn some best practices in this session with MPI and DoubleDutch.
Learning Objectives:
- Review the latest research about event apps and understand who is buying what and why
- Learn best practices from industry-leading trade show Interop
- See what the future looks like
Speaker(s):
- Jocelyn
Davé,
Head of Demand Generation,
DoubleDutch
- Christian
Savelli,
Vice President Research and Business Analytics,
Cruise Lines International Association
- Jessie
States,
CMP, CMM,
Vice President, MPI Academy,
Meeting Professionals International