Description

What’s your motivation to change? This Course will equip participants with the “whys” of incentive travel: why incentive travel works as a vehicle for loyalty and engagement, and how it can be used as a tool to foster behavior change.

Learning Objectives:

• Define the elements of motivation and behavioral change.
• Identify opportunities for incentive travel to build employee/customer loyalty and engagement.
• Apply qualification criteria for incentive travel program to motivation drivers.

Speaker(s):

• Kathryn Anderson, Training Manager, Maritz Travel Company