Your Customer Retention Superpower: Recognition

Date: July 24, 2020

Time: 12:00PM - 01:00PM

You must be registered to participate!

1 Clock Hour | Domain I: Marketing

How do you retain, delight and exceed the expectations of your clients when it seems like the bar is always being raised? How do you do this while still getting home on time for your family? And how do you bring your whole team along with you to fuel this exceptional customer experience? It’s actually simpler than it seems. There is one often overlooked yet powerful strategy that every person on this webinar can execute on, regardless of tenure, role or seniority: recognition. Every client you work with needs to feel heard, valued and appreciated (it is a basic human need sadly lacking in our “comparative” society), and you can be the one that demonstrates how important they are in simple yet powerful ways. In this session, you will learn specific proven strategies to hardwire recognition into your customer experience approach to delight current clients, boost loyalty and increase referrals

Learner Outcomes: 

  1. Understand the evidence for why recognition elevates the customer and employee experience
  2. Strategize how to hardwire recognition further into your client touchpoints (adding in some without a heck of a lot more work)
  3. Identify your next steps in creating a recognition centric customer experience in your business or bureau
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Speakers:
  • Sarah McVanel, MSc, CSP, CHRL, PCC, CSODP, Chief Recognition Officer, Greatness Magnified