Member Package

Preview Available

Collaboration Nation

Jan 1, 2011 12:00pm ‐ Jan 1, 2011 1:00pm

1 Clock Hour | Domain G: Meeting or Event Design

Explore how meeting planners can engage everyone from the formal traditionalist CEO down to the fickle millennial intern by incorporating a variety of strategies, from new layouts to interactive technology.

Learning Objectives:

• Understand how “collaboration” and “interaction” can mean very different things to each of the four generations of meeting attendees.
• Use presented case studies of how top notch meeting planners are harnessing the power of interactive engagement tools.
• Develop “take-home” techniques to create more collaborative meeting environments.

• Seth Mattison

Preview Available

Creating Event Engagement Through Technology

Jan 1, 2011 12:00pm ‐ Jan 1, 2011 1:00pm

1  Clock Hour | Domain A: Strategic Planning

Put social technology to work for your event. See how social media has been implemented to engage the audience and increase attendee satisfaction.

Learning Objectives:

• Understand the features and benefits of social technology tools and how you can use them at your next event.
• Immediately apply what you have learned by participating in group exercises.
• Leave the session with a template designed to help you execute a strategic engagement plan at your next event.

• Midori Connolly

Preview Available

Creating Meetings That Excite the Brain for Optimal Learning

Jan 1, 2011 12:00pm ‐ Jan 1, 2011 1:00pm

1 Clock Hour | Domain G: Meeting or Event Design 

Learning is fueled by brain food. Meeting experts know the brain must be focused and excited to learn and the details of every event are key to supplying the key brain "food."

Learning Objectives:

• Discover how the brain processes information
• Understand how to avoid information overload
• Create brain friendly meetings

• Lawana Gladney,

Preview Available

CSR in the Boardroom

Jan 1, 2011 12:00pm ‐ Jan 1, 2011 1:00pm

1 Clock Hour | Domain A: Strategic Planning 

Corporate social responsibility (CSR) is not about certificates and labels. It's the answer to the question: "What makes your company necessary to society?"

Learning Objectives:

• To obtain tools (such as the new international guidance for CSR ISO 26000) for recognizing your social responsibility and your stakeholders (who are definitely not only your customers!)
• Knowing how to implement real CSR in your business, starting from the board room
• To share practices that are already at work in your business but without being aware of it and to know how to start from here, instead of blindly pursuing ‘green’ labels

• Ruud Welton

Preview Available

Defining Virtual and Hybrid Meeting Strategies

Jan 1, 2011 12:00pm ‐ Jan 1, 2011 1:00pm

1 Clock Hour | Domain A: Strategic Planning 

Gain a better understanding of Virtual and Hybrid meetings and events. Learn to determine when this approach is appropriate – and when not.

Learning Objectives:

• Examine costs and how they can be recouped over time, as well as how these strategies reinforce face-to-face meetings and events.
• Define terms, including what Virtual and Hybrid encompass in your organization, then create best practices (and next practices) for preparation, facilitation, execution, and follow-up.
• Evaluate additional items, such as: how to encourage social media exchange, contextualize content for countries or regions, plan a viable agenda or series of agendas, prepare participants and assign prework, keep participants focused and engaged during a virtual meeting, build trust and social capital, and maintain momentum between meetings.

• Howard Givner, Founder & CEO, Event Leadership Institute
• Emilie Barta
• Samuel J. Smith, Interactive Meeting Technology
• Kevin Olsen

Preview Available

Do More With Less

Jan 1, 2011 12:00pm ‐ Jan 1, 2011 1:00pm

1 Clock Hour | Domain A: Strategic Planning 

Do More with Less: The Rise of Free or Very Low Cost Web Tools for Meeting Professionals Advances in web technology are driving costs down for a wide range of event planning, tradeshow management and communication tools for meeting planners and suppliers including registration, exhibit floor plan management, booth design, electronic ticketing, polling, collaboration tools, communication tools, mobile apps and much, much more. This session will explore the causes and cover dozens of free or low cost web applications to make increase productivity and reduce costs.

Learning Objectives:

• Understand the drivers that are cutting costs and, in some case, provide them for free.
• Receive dozens of new ideas, tools and links to free or very low cost applications you can start using today.
• Learn precautions to take – Are there cases where getting something for nothing is too good to be true?

• Corbin Ball, CMP CSP, DES, MS, President , Corbin Ball Associates

Preview Available

The Full Monty Standards Exposed

Jan 1, 2011 12:00pm ‐ Jan 1, 2011 1:00pm

1 Clock Hour | Domain A: Strategic Planning

A discussion of APEX Green Meeting Standards, application of Sustainable Event Management Standards (BS8901/ISO20121) and the new Global Reporting Initiative Event Sector Supplement. The session will reveal when to use them and how they work together. The session also include a presentation on MPI's Sustainable Event Measurement Tool ‐ an online tool that allows planners and suppliers to measure the environmental and social impact of their meetings and events.

Learning Objectives:

• Identify three new sustainable event standards
• Recognize differences in the new sustainable event standards and how they can work together
• Understand and use MPI’s Sustainable Event Measurement Tool and how it can be applied to measure the environmental and social impact of their meetings and events

• Elizabeth Henderson
• Mariela McIlwraith, CMP, CMM, MBA, Director of Industry Advancement, Events Industry Council

Preview Available

The Meeting Architecture Process

Jan 1, 2011 12:00pm ‐ Jan 1, 2011 1:00pm

1 Clock Hour | Domain A: Strategic Planning

This presentation helps meeting planners with tools and language to get more involved and eventually be seen as the go-to person for the design of meetings.

• Maarten Vanneste

Preview Available

The Myth of Apathy: Engaging People with Sustainability

Jan 1, 2011 12:00pm ‐ Jan 1, 2011 1:00pm

1 Clock Hour | Domain A: Strategic Planning

How often have you thought about apathy and the environment? Have you often wondered what it may take to get people to 'engage’ with sustainability? This session will take you through a psychological tour of what may make it challenging for people to act on their aspirations to make our planet- and ourselves – healthier and more green. We will discuss the latest theories of environmental psychology and translate what this means for you – in your organization, workplace and personal life.

Learning Objectives:

• Apply psychological insights for understanding why people may not act in accordance with their values.
• Gain an appreciation of the central role emotions play in how we respond to environmental challenges.
• Develop an approach in your organization to support people towards more sustainable practices (hint: it does not involve guilt, incentives or tricks).

• Renee Lertzman

Preview Available

Top Meeting Tech Trends

Jan 1, 2011 12:00pm ‐ Jan 1, 2011 1:00pm

1 Clock Hour | Domain A: Strategic Planning

See what technologies are impacting the meeting industry in the near future.

Learning Objectives:

• Use the guidelines provided to evaluate technology choices available.
• Improve your business process for meetings through technological advances.
• Identify which tools best satisfy your current needs.

• Corbin Ball, CMP CSP, DES, MS, President , Corbin Ball Associates