1 Clock Hour | Domain B: Project Management
In this challenging economic environment, it is crucial that you do not have budgetphobia. After all, it is just math!
1 Clock Hour | Domain H: Site Management
Learn to differentiate between perception and reality when doing site selection.
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1 Clock Hour | Domain A: Strategic Planning
Why are meetings and events, more often than not, viewed by corporate executives as a cost centre and having little strategic business value? Because they are focused on effective and measurable organizational performance. If we show key decision makers that meetings and events are a strategic business tool that can be aligned to effectively and efficiently meet goals, it will help us gain respect as a group contributing to organizational success.
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1 Clock Hour | Domain G: Meeting or Event Design
In this exploratory workshop, event planners will be able to evaluate and experience some of the latest tech tools in the events industry. From RFID to Augmented Reality to digital lighting, the world of event technology is in constant flux. Event professionals know how difficult it can be to determine which technologies have a place in our stable and which are just toys. This session will focus on how to work through the excitement and wow-factor of technology, from RFID devices to AudioVisual to QR Codes, to deliver value to a client or employer. The session is presented by two females who believe in creating a no-fear zone where any question about technology is always okay to ask, all levels of experience are welcome!
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1 Clock Hour | Domain G: Meeting or Event Design
"Green Eggs and Ham": It's not just a Dr. Seuss story, it's a reality for planners. Sustainable menus are one of the fastest-growing trends in food and beverage.
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1 Clock Hour | Domian I: Marketing
What do meeting and event planners really want? You'll learn the answer to that question as well as some strategies for rising above the competition in this session, that was developed based on the feedback of meeting and event planners.
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1 Clock Hour | Domain I: Marketing
Does the constant flood of social media channels available today have you grabbing for your floaties? Are your attendees lost because they don't know which direction to look and don't understand how to connect to you and each other? Maybe you've only just started but you're already over social media! This session is designed to help you navigate this saturation and stress by focusing on strategy before tools. Jessica Levin and Midori Connolly will provide you with the questions that you need to ask in order to determine which social media platform(s) is (are) right for your organization and your meeting. From crafting a social media calendar to building a team to identifying key metrics, participants will walk away feeling rejuvenated and having faith restored in the benefits of using social media.
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1 Clock Hour | Domain F: Stakeholder Management
Part 2 of a 4-part sales and marketing series. How to chase business in proactive, pleasant ways that close the deal.
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1 Clock Hour | Domain I: Marketing
Part 1 of a 4-part sales and marketing series. How to chase business in proactive, pleasant ways that close the deal.
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1 Clock Hour| Domain F: Stakeholder Management
Part 3 of a 4-part sales and marketing series. How to chase business in proactive, pleasant ways that close the deal.
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