Credits: None available.
1 Clock Hours | Domain E: Human Resources
One of the greatest challenges meeting planners face is getting everyone both internally and externally aligned and working together in a way that is effective. Unfortunately, you can’t just tell people to work together better and expect them to be able to do it. In this session, CEO/Founder of Banding People Together, the world’s leading collaborative strategy organization, will expand your thinking around how to amplify your voice as a trusted advisor so you can help meeting owners co-create a meeting experience that measurably impacts the business.
Learner Outcomes:
Credits: None available.
1 Clock Hour | Domain A: Strategic Planning
We are living in an age where robots and technology are replacing jobs left and right. Technology is here to make our lives easier and it is also rapidly changing the way the world operates. The rapid rate at which automation is occurring continues to accelerate. The big question is: How will humans keep up and add value?
Understanding the major shifts in our industry is step one in future proofing your career. This session will walk planners through ways in which they can expand their careers and broaden their professional horizons with the goal of securing their role in any organization they’re a part of. We will walk through areas for career development and untapped opportunities in our industry that can make planners indispensable in the era of automation.
This session is ideal for planners who are eager to keep up with trends and be one step ahead of the competition.
Learner Outcomes:
Credits: None available.
1 Clock Hour | Domain A: Strategic Planning
What is sustainable food? It's the production of food, fiber, or other plant or animal products using techniques that protect the environment, public health, human communities, and animal welfare. It's a way of food production that generates abundance while ensuring future generations can do the same. Knowledgeable consumers can make choices that support sustainable agriculture, humane practices for raising poultry and livestock, and the responsible harvesting of seafood.
Credits: None available.
1 Clock Hour | Domain G: Meeting or Event Design
Discuss the process for procuring and and qualifying companies to provide meeting and event transportation. Also, discuss current technology options and the impact of "disruptive technologies" on the duty of care for the meetings and events industry.
Learner Outcomes:
Credits: None available.
1 Clock Hour | Domain A: Strategic Planning
In this course, participants will learn to craft and use compelling stories to sell incentive travel solutions to clients. Participants will learn to develop an audience profile to help tailor the story to the client, as well as components that comprise a compelling story to aid in development of the story.
Credits: None available.
High-tech meetings have unique requirements; finding a location with experience in that field helps ensure a successful event.
Learner Objectives:
Credits: None available.
1.5 Clock Hours | Domain G: Meeting or Event Design
The economy has changed. Products, services and even experiences are becoming commoditized, and only the truly remarkable stand out from the crowd. Crawl inside the mind of Larp Guru Claus Raasted and the memorable experience designer Paul Bulencea as they share their secrets of how to thrive in the Experience Economy. This keynote is an immersive experience in itself, where you get challenged and get yanked out of your comfort zone and where focus isn’t only on learning-by-listening, but also on learning-by-doing.
Learning Objectives:
Credits: None available.
1 Clock Hour | Domain A: Strategic Planning
By 2035, nearly 70% of the population will live in urban areas. In this session, explore how you can be a part of solutions to urban challenges. See how you, as a meeting and event professional, can create purpose, inspire and redefine the way we interact, be it as a tourist, conference attendee, or individual.
Credits: None available.
1 Clock Hour | Domain A: Strategic Planning
Tradeshows are sometimes a controversial event format. Building a presence requires a significant investment and corporate event managers struggle to show the value and ROI from them. The “coldness” of the leads generated and the variety of contacts made are not always relevant for the business. Dissolved corporate presence, PR difficulties and the reduced brand showcase and meeting space are some of the concerns that are common when deciding on tradeshow participation.
In this session we will provide corporate event managers with tips, based on experience, to tackle these issues. Congress center and tradeshow managers will also benefit from this session by learning the expectations of potential exhibitors in order to craft offers and tools that are attractive in an event sales process.
Learning Objectives:
Credits: None available.
1 Clock Hour | Domain I: Marketing
To quote Tim Sanders: “Meeting and event organizers are the movie producers of the corporate world.” You have the power to change behavior, educate, entertain and emotionally engage your participants. Experiential marketing is the most obvious way MICE managers can do this, but the best practices have not been known. Until now.
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