Get Uncomfortable! Grab Your Uncertainty and Flourish

Jun 17, 2019 7:00am ‐ Jun 17, 2019 8:00am

Credits: None available.

1 Clock Hour | Domain F: Stakeholder Engagement 

Uncertainty is everywhere and being able to minimize it is a key element of self-leadership and success. Being able to stay ahead of uncertainty is a great way to fuel self-confidence and minimize self-doubt.

Since age fifteen, when I was told I was going blind, I’ve dealt with constant transition and uncertainty. At a young age I developed my visionary approach to being in control of my future rather than just letting life happen to me. If we don’t learn to be adaptable and control our own future, then we’re choosing complacency and simply playing a cameo role as life unfolds around us. I explain how imagination, which I call my “inner movie”, is a powerful tool that can be used to stay a step ahead and gain more value and happiness out of each day. I talk about five ways your “inner movie” can be used to minimize uncertainty, build strong relationships, remove obstacles, and achieve dreams.

Attendees will walk away with tools they can immediately apply to their personal and professional life, and with the motivation to use these tools to implement changes they desire. Attendees also gain a new and important sense of optimism and gratitude and learn how to use these values as the cornerstone to happiness and the foundation on which to build their success.

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Learning Objectives:
  • Attendees will recognize a new level of internal and external awareness which will increase their practical intelligence and improve their ability to anticipate. Being able to anticipate others’ actions and reactions increases preparedness which builds self-confidence.
  • Attendees will critique their own behaviors and recognize the internal obstacles that may be getting in the way of achieving their goals. They will learn techniques they can implement to remove these obstacles in order to be the best they can possibly be, at home, at work, in life in general.
  • Students will infer the value of social intelligence and how to apply it, empowering them to build strong relationships.

Powered Productivity: Tech Tools to Get Stuff Done

Jun 17, 2019 7:00am ‐ Jun 17, 2019 8:00am

Credits: None available.

1 Clock Hour | Domain F: Stakeholder Management 

You love being a leader at work, but keeping on top of everything is exhausting! The right technology can give you back your time and your sanity... you just need a Nerdy Best Friend to share the perfect tools. Join Author Beth Z, Your Nerdy Best Friend, for a fast-moving, laugh-filled session chock full of technology tools and apps that you can start using immediately to help you... Session sponsored by Kalahari Waterpark & Resorts.

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Learning Objectives:
  • Automate tasks and save time with shortcuts and background functions.
  • Stay safe online for you and your association.
  • Streamline your communication to avoid email overload and inbox implosions.

Customer Experience is the New Competitive Advantage

Jun 17, 2019 8:30am ‐ Jun 17, 2019 9:30am

Credits: None available.

1 Clock Hour | Domain D: Financial Management 

The greatest source of lost revenue for your business is the prospect you never knew about. They clicked away without buying, drove past without stopping in, or hung up on your voice mail system. Worse yet, you have no idea who they were, or how many there were. So, how do you earn and keep customers when patience is short and alternatives are only a short drive or a click away? In this hard-hitting and entertaining presentation, popular Customer Experience and Marketing expert David Avrin, CSP will shine a light on the monumental shift in purchasing behavior and expectation, while showing your team everyone’s role in eliminating barriers, engaging prospects and creating Customer Experiences worth sharing. Educational session sposnored by Caesars.

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Learning Objectives:
  • How to see all the choices available from the customers’ perspective.
  • How stories of lost opportunities at every level reach the masses and why it matters.
  • How missed moments, and maddening policies are contributing to lost sales and negative reviews.

How to Make Your Meeting a "Good Piece of Buisness"

Jun 17, 2019 8:30am ‐ Jun 17, 2019 9:30am

Credits: None available.

1 Clock Hour | Domain A: Strategic Planning

For those of us who are planners, it sometimes seems confusing how hotels decide whether are meeting is something “they have room for”. This seems especially true if ours is not a big corporate meeting. So how do we make ours a better piece of business? Through knowing meeting patterns, RevMax, and what hotels are looking for. We will talk about how to look at your event differently and get more of what you need---and want. Session sponsored by Kalahari Waterpark & Resorts.

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Learning Objectives:
  • The importance of meeting patterns
  • A general understanding of RevMax
  • What hotels look for and how you make your event a better piece of business

The Lastest Dish on Experiental Events from 5 "experiences" Master Chefs

Jun 17, 2019 8:30am ‐ Jun 17, 2019 9:30am

Credits: None available.

1 Clock Hour | Domain G: Meeting or Event Design

Many people who like to cook know how a gazillion recipes but end up making the same handful of recipes week after week. It’s the same with event design, isn’t it? We know tons of techniques for (legally) spicing up a meeting or event, but we tend to use the same go-to activities or techniques event after event after event. It’s time to spice up our events! This yummy session shares creative, unique ‘recipes’ for shaking up your next event.

During this appetizing session, participants learn about the ingredients for each recipe and potential uses for it. Wendy pays homage to the ‘chef’ who shared the recipe and shares examples of how others have used the recipe for various types of meetings. Participants will get to sample several of the activities during the session. In small group exercises, participants discuss how they can apply the recipes to their own upcoming programs and even how they might tweak a recipe by adding their own ‘flavor’ to it. A handful of attendees are selected to share their recipe with the larger group.

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Learning Objectives:
  • Add to your ‘cookbook’ at least seven creative, novel recipes for designing experiential events.
  • Generate your own recipes for adding zest to your face-to-face or virtual meetings, adapting from the ideas shared during the session.
  • Create a plan to use at least one recipe in an upcoming meeting.

Education & Engagement for Modern Times

Jun 17, 2019 12:30pm ‐ Jun 17, 2019 1:15pm

Credits: None available.

1 Clock Hour | Domain G: Meeting or Event Design 

There is a great deal of buzz around attracting and engaging Millennials and Gen Z'ers. In reality, today's technology has changed the way everyone learns and has increased the need for more engaging and interactive sessions. We will discuss what has changed and why. We will explore ideas around delivering educational content in new ways and making a more engaging experience using both tech- and non-tech-based solutions. Session sponsored by Great Wolf Lodge

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Learning Objectives:
  • Understand the changing needs of the modern attendee.
  • Know why engagement is more challenging.
  • Discover how today's attendees want to learn.

How Artifical Intelligence Will Impact Your Organization Today & Tomorrow

Jun 17, 2019 12:30pm ‐ Jun 17, 2019 1:15pm

Credits: None available.

1 Clock Hour | Domain A: Strategic Planning

In this presentation, Ross Simmonds is going to share everything a Communications professional needs to know about artificial intelligence. Starting with an introductory look at what Artificial Intelligence is and building on that idea to share how it's impacting the world of communications as we know it. At the end of this talk, you'll be better equipped to understand AI today and prepare for the AI impact of tomorrow.

One of the most immediate impacts that Artificial Intelligence is having on communication is through the augmentation of skills and the rise of new communication techniques. Ross will share some of the ways AI is already impacting our lives as communicators and some of the various tools and techniques that every professional should be aware of and watching. Session Sponsored by Caesars.

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Learning Objectives:
  • A better understanding of how Artificial Intelligence works and how it will shape many industries around the world that currently seem future-proof.
  • The skills that everyone needs to develop in themselves and colleagues if they want to survive the AI revolution.
  • More than 5 artificial intelligence tools that people can start using today in the world of communications, marketing and sales.

Superhero Leadership: The Extraordinary Impact of Stroytelling in Every Part of You Work

Jun 17, 2019 12:30pm ‐ Jun 17, 2019 1:15pm

Credits: None available.

1 Clock Hour | Domain G: Meeting or Event Design

With every event, you can invite attendees to do more than be informed or entertained. Meetings that seem ordinary can become an invitation into an extraordinary SHARED story. In this session, filmmaker Brett Culp will share the powerful stories and strategies behind this approach. You will learn how to build meaningful experiences that call out the best in people and inspire them to engage in a deeply personal way. You will gain practical insights for bringing people together into a community-focused story that builds connection, passion, and hope. Rather than simply telling stories, Brett’s work invites people to become part of the story, allowing them to truly own the experience. He has developed an expertise for creating 'mini-movements' that pull diverse groups of people into dialogue, leading to stronger communities and greater impact. Brett creates initiatives that have empowered everyday people in 110 cities around the world to design their own local events. These experiences have raised nearly $200,000 for charity.

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Learning Objectives:
  • Transform your events into community-building experiences that inspire connection among attendees.
  • Create and maintain environments that spark dialogue and collaboration between diverse groups of people.
  • Re-connect with your own story and re-ignite your passion.

Beyond Google: How to Attract Revelant Traffic Through Diverse Channels

Jun 17, 2019 1:30pm ‐ Jun 17, 2019 2:30pm

Credits: None available.

1 Clock Hour | Domain I: Marketing

Many of us spend a disproportionate amount of time focused on generating traffic from Google and AdWords. We pray that our featured snippets last forever and hope that our competitors never outrank us. In a world where SERPs are quickly changing and algorithms are wiping out entire business models, it's becoming important for marketers to embrace a diverse set of channels for traffic and attention.

In this session, Ross will deliver an engaging presentation that shows marketers, creators, speakers, and events -- how to get the best bang for their buck out of their content. What should they do after pressing publish on a blog post? How can they spread a video to thousands of people online? This talk will share all the secrets. Session sponsored by Sensov.

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Learning Objectives:
  • What brands can do to spread their story beyond SEO and SEM.
  • How brands can leverage communities and other networks to drive consistent traffic.
  • The importance of diverse channels, based on research and data.

Senior Planners Tell All

Jun 17, 2019 1:45pm ‐ Jun 17, 2019 2:30pm

Credits: None available.

1 Clock Hour | Domain A: Strategic Planning

Suppliers are always wanting to speak to and hear from the ‘elusive’ senior planner. Join our conversation today where you have a captive audience of three senior planners with over 60 years of combined experience, willing to answer any question and help you with whatever your pain points are. The three-panel representatives represent Association, Corporate and Independent planners and the discussion facilitator is a Senior Sales Director with over 20 years of experience. Join us as the planners answer your questions, give you some food for thought on best strategies to work with senior planners and make sure you have an eye into how decisions are made internally at organizations. This session will be highly interactive and relies on audience participation as we will reverse engineer some questions to help you get the most out of this session too. Please come prepared with your three burning questions for planners.

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Learning Objectives:
  • Suppliers will receive direct insight from experienced planners in each market area on how best to partner with their target audience and work in groups to determine how to make it applicable to their own needs.
  • Participants will leave with a deeper comprehension of the planner's side of the business in order to model their sales and partnership approach in a meaningful fashion.
  • Industry suppliers will develop a key awareness and understanding of the true importance of long-term relationships.