Cost: $499 member/ $699 non-member
Domain A: Strategic Planning | 6 clock hours
If you have been involved with the design and creation of meetings and events for 10 months or 10 years, there are certain definable and demonstrable steps to ensuring successful execution, delivery and measurement. MPI’s Basics Boot Camp offers a lightning-fast deep dive into the fundamentals of successful event planning—from defining meeting goals and objectives and identifying stakeholders through meeting design, development, RPFs, and contracting to food and beverage, staging, audiovisual, and more.
This certificate class touches on every element of the meeting planning process, offering you the opportunity to employ best practices for your business, make changes to your processes and procedures and ensure that your operations conform with industry-leading standards. Basics Boot Camp offers a strong foundation in the core skills and practices necessary to plan meetings and events.
If you are new to event planning—or you’ve been doing this for a while—this A-Z certificate class offers a series of best practices and must-perform tactics to ensure successful event execution for any level.
You’ll Be Able To:
• Identify meeting stakeholders and employ your role as intermediary and mediator to evaluate their needs toward designing right-fit experiences
• Define event goals and SMART objectives and employ strategies for measuring the value of your meetings
• Develop budgets and blueprints and assess potential risks associated with your meeting or event
• Manage the RFP process, conduct well-thought-out and precise site inspections, select vendors, and develop contracts
• Design your meeting using key elements that enable your organization to achieve its meeting goals and objectives
• Manage speakers and conference content design, design room sets, work with audiovisual teams, and design technical plans
• Plan menus and arrange transportation and attendee movement plans
• Oversee pre-and post-conference meetings and onsite logistics and conduct program evaluations
• Communicate success metrics to meeting stakeholders
Domain C: Risk Management | 6 clock hours
Cost: $499 Member/ $699 Non-Member
Your No. 1 role as a meeting professional isn’t executing flawless experiences or driving business results for your organization. It’s ensuring the safety and security of the people you have brought together onsite. But if this is your most critical role, how prepared do you feel for stepping into it during a crisis or incident? And do you have the plans in place to ensure that you are successful?
Build and maintain an understanding of the risk management and emergency planning process with this six-hour certificate course, developed in partnership with the National Center for Spectator Sports Safety and Security (NCS4) at the University of Southern Mississippi. Discover processes for risk assessment and emergency preparedness, adapted from the best-in-class experts in marathons and World Cups. Deep dive into incident management strategies as needed for the prevention, preparedness, response, and recovery from all-hazard emergency incidents. Discover techniques to prevent and respond to everything from ordinary incidents such as fights or drunkenness to extraordinary crimes, violence, terrorist attacks, and natural disasters.
Learn how you can ensure the safety and security of all attendees, limit damage, and restore services in the event of emergencies. Helping your organization host successful meetings begins with creating events that are safe and secure for all attendees and stakeholders. Give yourself the tools you need to effectively plan for and respond to crisis and deliver on your responsibility to your attendees and your organization.
You’ll Be Able To:
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0.5 Clock Hours | Domain G: Meeting or Event Design
12:00 - 12:30 PM CST
Join us for the 30-Minute Monday series where a subject matter expert and moderator sit down for a hard-hitting, jam-packed 30-minute conversation about the topics you need to know to start your week. No slides, no long lectures, just facts, tips, and tricks to help you take your events and business to the next level. Can’t make it? 30-Minute Monday will be available on-demand the next business day. Check out our new 30-Minute Mondays tab under “Digital Education” at academy.mpi.org to access.
We've talked about the potential that video has for our events. Knowing your audience, knowing what you want to deliver, finding the content that shines, and how to identify the platform that is best for you. Now let's look at how are we providing greater accessibility with our video, how AI is allowing us to reach a global audience, and what the future has in store for us with online video content.
Register for free here!
This session is graciously sponsored by
A proud supporter of:
This session is powered by:
Communicate in Any Language - Everything you say, translated on the fly.
Accessibility
Platform: Zoom Meetings (more information)
Accessibility Features:
Accommodation Request Contact: MPIAcademy@mpiweb.org
According to the Future of Jobs report from the World Economic Forum (WEF) rapid changes and advancements in technology are radically changing the skills organizations need from employees—and that was before the pandemic accelerated the Fourth Industrial Revolution. The jobs of tomorrow require less tactical and logistic work (as automation and AI absorb tasks) and more human skills like creativity, emotional intelligence, and persuasion.
Pre-pandemic, the WEF predicted that more than half of workers would require significant re- and upskilling by 2022, and while the global health emergency forced many meeting professionals to increase their proficiency in “tech fluency,” many haven’t considered how other future-ready skills are becoming increasingly critical for their roles and their businesses.
There is a reskilling imperative for our industry, and it begins with you! Join us for this daring 15-month dive into the skills recruiters and hiring managers will specifically seek out as they search for the meeting professionals of the future. As the expansion of machine’s share of work increases into the areas of communication and interaction, we explore the job-related skills that matter for the future of our industry.
EventWISE is a micro-certificate series of discussions, collaborations, and critical education on the future skills necessary to be job-relevant and future-ready in the meeting and event industry. Complete 10 of 15 courses and earn an EventWISE: Future-Ready Event Professional certificate.
EventWISE Dates & Topics:
Domain A: Strategic Planning| 6 clock hours
Cost: $499 Member/ $699 Non-Member
As automation and AI increasingly create efficiencies in the modern workforce, meeting professionals must embrace a role that is shifting increasingly into the strategic space. But what does that mean, and what future-ready skills are required to thrive in an environment where you do have a seat at the table? The first steps are understanding the value that your meetings drive for your business, and more importantly, being able to articulate that value to senior members of your organization.
You need to be able to create, design, and execute meetings that help your organization achieve five-year business goals and key performance indicators (KPIs) and that drive efficiency in the workplace, and you must be able to demonstrate in quantifiable ways how your meetings positively impact revenues, profits, and cost-savings for your business. You are no longer a meeting planner; you are a strategist that drives significant growth for your organization, and you know how to articulate that value in meaningful ways to business leaders.
Meeting professionals must understand the value of their events to ensure that they successfully achieve business goals and objectives, justify costs, design authentic and deliberate experiences, and improve their events over time. Understanding and demonstrating the role meetings play in driving organizational growth and effectiveness is an integral, future-ready skill that fuels better, more strategic meetings and events and motivates businesses to look at their meeting managers as strategic and essential players on senior leadership teams.
You can be a key player and business leader in your organization … if you position yourself as a strategist and consultant who can drive growth and value through the utilization of an important business tool—meetings and events.
You’ll Be Able To:
0.5 Clock Hours | Domain E: Human Resources
October 24, 2022 | 12:00 - 12:30 PM CST
What is our Speaker Session Series?
2022 has been dubbed by many as the “end of the sage on a stage” era of speaking – and rightly so. But what if you could get a closer listen to who is new or next in our industry without all the fanfare? Imagine discovering the next book you can’t put down or song you play on repeat, or even the next keynote you can never forget? Tune in to S³ - our new speaker session series where its just you, a featured speaker & the microphone.
Speaker Session Series: The Performance Agreement with Greg Offner
Create a Culture of High Performing, Highly Fulfilled People
Good organizations develop their employees while great organizations develop their people. And right now, you’re thinking: "What’s the difference?" The answer to that question is at the heart of leadership challenges, disengagement, and employee retention. Using stories, statistics, and songs, this keynote will empower and inspire attendees to take the ‘IRK’ out of WORK, use their opportunity to make an impact, and create something truly extraordinary.
PROGRAM RESULTS INCLUDE:
Register here!
Graciously sponsored by
A proud supporter of:
This session is powered by:
Communicate in Any Language - Everything you say, translated on the fly.
Accessibility
Platform: Webex Events
Accessibility Features:
Accommodation Request Contact: MPIAcademy@mpiweb.org
Med Up-Meet Up | 10.25.2022
11:00 AM - 12:30 PM CT
1.5 Clock Hours | Domain TBD
Join MPI - MD for our second 2022 MPI MD Town Hall (part 3 of our 4-part series) wherein your challenges and questions come first. Explore the ways our medical and healthcare meeting professional-focused approach to education can equip you with the knowledge and skills necessary to thrive in today’s multi-faceted and ever-changing medical & healthcare meeting industry.
To serve our special interest community and assist in your education and career advancement, the MPI MD Board has developed the MedUp-MeetUp educational webinar series.
This session is graciously sponsored by
A proud supporter of:
This session is powered by:
Communicate in Any Language - Everything you say, translated on the fly.
Accessibility
Platform: Zoom Meetings (more information)
Accessibility Features:
Accommodation Request Contact: MPIAcademy@mpiweb.org
4 Clock Hours | Domain A: Strategic Planning or Domain G: Meeting or Event Design
Members $299/Non-Members $399
Program Overview
Research indicates that while meeting and event professionals continue to plan safe, engaging events using virtual and hybrid platforms or in-person, the question still remains, what is next? How do we prepare for a world of events where attendee hesitation still exists?
When designing an event, attendee safety is always top of mind, but taking safety to the next level and focusing on attendee wellness is the next step in industry recovery.
Join us for a four-hour course where we will discuss the primary components of holistic attendee wellness, and how you can apply event marketing and design principles to create a sense of safety, belonging, and mental peace for your attendees using the eight dimensions of wellness as a learning framework. As a bonus, you will walk away with knowledge on how wellness can also benefit you as a professional.
Course Details
At the completion of this program, you’ll be able to:
Participants of this course receive
0.5 Clock Hours | Domain A: Strategic Planning
12:00 - 12:30 PM CST
Join us for the 30-Minute Monday series where a subject matter expert and moderator sit down for a hard-hitting, jam-packed 30-minute conversation about the topics you need to know to start your week. No slides, no long lectures, just facts, tips, and tricks to help you take your events and business to the next level. Can’t make it? 30-Minute Monday will be available on-demand the next business day. Check out our new 30-Minute Mondays tab under “Digital Education” at academy.mpi.org to access.
#RealTalk is BACK with a brand-new feel with our unplugged series. Come engage in deep-dive conversations around the DEI topics that matter most today.
Prior to the pandemic in early 2020, the medical meeting industry was already challenged with a shortage of medical meeting/event planners to service the increased number of programs over the prior years as we came out of the recession. Add to this shortage, a lack of diversity, equity & inclusion on several visual levels (i.e. race, ethnicity, age) as well as unseen disparities (i.e. physical and cultural to name a few). In this joint MPI-DEI Committee and MPI-MD Council #RealTalk Unplugged, we will look at why these disparities may exist and begin to identify potential strategies to attract a more diverse group of professionals to the industry.
Register for free here!
This session is graciously sponsored by
A proud supporter of:
This session is powered by:
Communicate in Any Language - Everything you say, translated on the fly.
Accessibility
Platform: Zoom Meetings (more information)
Accessibility Features:
Accommodation Request Contact: MPIAcademy@mpiweb.org
November 2, 2022 | 9:00 AM - 5:00 PM CST
In partnership with Janice Cardinale and Event Minds Matter, the MPI Academy is excited to debut our August TalkFEST experience.
Mental Health in the workplace has been a "taboo" topic for far too long. During our 8 hour TalkFEST we will be knocking down those walls. Join topics for candor with your peers about what you're doing, what you can do, and all industry conversations on Mental Health.
You can complete the interest form and we will be in contact when it's time to register!
4 Clock Hours | Domain E: Human Resources or Domain F: Stakeholder Management
Cost: $299 Member/ $399 Non-Member
The Event Leadership Strategist Certificate Course is a 4-hour course designed for new to mid-level professionals who want to develop and strengthen their unique leadership voice. This class will help you define, own, and share your personal leadership voice to make you a more competitive and confident professional within the meetings & events industry.
The Event Leadership Strategist course is an essential part of the career strategy for every professional within the meetings & events industry. Whether you have been in the business many years or are just getting started, you will benefit from the clarity of understanding your leadership voice and the power it holds.
Make an Impact
The Event Leadership Strategist Certificate Course will help you professionally distinguish yourself by:
Despite decades of research, millions of leadership articles & books, there is no widely accepted definition of leadership. That is because each person’s approach to leadership is as unique as the leader. Attend this session to get clear on your unique leadership and breakthrough the career barriers holding you back from your next level of success.
Bust Leadership Myths
The world is ripe with myths about leadership such as:
Join this course to challenge assumptions that may be holding you back. As John Quincy Adams said, “if your actions inspire others to dream more, learn more, do more and become more, you are a leader!”
Get the Edge in Life and Leadership:
Increase your effectiveness and influence by improving the clarity and strength of your leadership voice. This session is for mold-breaking, high-impact leaders to identify their unique skills and leadership perspective, so they can lead in unexpected ways and achieve unprecedented results.
Want access to great educational content year-round for a free or reduced rate? Learn more about MPI membership here today!
This session is powered by:
Communicate in Any Language - Everything you say, translated on the fly.
Domain A: Strategic Planning| 4 clock hours
Cost: $299 Member/ $399 Non-Member
With the launch of the UN Sustainable Development Goals in 2015, the government and industry have refocused toward the 2030 achievement of responsible targets from poverty, hunger, and education to climate action, clean energy, and sustainable growth. These 17 goals have filtered through all levels of business, including meetings and events.
As the meeting and event industry looks for solutions to the climate crisis, plastic pollution, and other world challenges, the potential increases for our sector to be a force for good. Humans will always gather for face-to-face connection, so the challenge for today's event professionals remains—how can we plan those gatherings in ways that preserve the planet for future generations?
Through MPI's Sustainable Event Strategist Certificate Program, discover how to view the event planning process through the lens of sustainability. Learn tactical best practices for reducing the environmental impact of your events and explore how to create a culture of sustainable decision-making throughout your planning process.
Sustainability isn't just a matter of protecting the planet — it's a matter of relevance. In today's world, a robust sustainability strategy is vital for meeting your stakeholders' expectations and maintaining event credibility. In this program, learn how to plan your event with sustainability as a core value, as well as measure and share results to build stakeholder trust.
You’ll Be Able To:
According to the Future of Jobs report from the World Economic Forum (WEF) rapid changes and advancements in technology are radically changing the skills organizations need from employees—and that was before the pandemic accelerated the Fourth Industrial Revolution. The jobs of tomorrow require less tactical and logistic work (as automation and AI absorb tasks) and more human skills like creativity, emotional intelligence, and persuasion.
Pre-pandemic, the WEF predicted that more than half of workers would require significant re- and upskilling by 2022, and while the global health emergency forced many meeting professionals to increase their proficiency in “tech fluency,” many haven’t considered how other future-ready skills are becoming increasingly critical for their roles and their businesses.
There is a reskilling imperative for our industry, and it begins with you! Join us for this daring 15-month dive into the skills recruiters and hiring managers will specifically seek out as they search for the meeting professionals of the future. As the expansion of machine’s share of work increases into the areas of communication and interaction, we explore the job-related skills that matter for the future of our industry.
EventWISE is a micro-certificate series of discussions, collaborations, and critical education on the future skills necessary to be job-relevant and future-ready in the meeting and event industry. Complete 10 of 15 courses and earn an EventWISE: Future-Ready Event Professional certificate.
EventWISE Dates & Topics:
6 Clock Hours | Domain A: Strategic Planning
Cost: $499 Members/$699 Non-Members
Format: 3-hour lecture | 3-hour workshop
The Event Data Analysis course can best be described as a practitioner’s journey from problem identification to the presentation of recommendations.
As our roles continue to evolve within the meetings industry, becoming more strategic is at the core of our evolution. But what does it mean to be strategic?
Being strategic is not only a critical attribute of leadership but also involves the ongoing practice of making informed decisions, which are based on data, not intuition. As an event strategist, you need the ability to think critically, with a lens that supports overarching goals. You need to be able to extract insights from data and determine the next steps. You need to compare and contrast solutions. You need to form and communicate recommendations in ways stakeholders and executives can easily understand.
At the completion of the program, you'll be able to:
Want access to great educational content year-round for a free or reduced rate? Learn more about MPI membership here today!
This session is powered by:
Communicate in Any Language - Everything you say, translated on the fly.
Domain I: Marketing | 4 clock hours
Cost: $299 Member/ $399 Non-Member
Brands use in-person, digital, and hybrid events to connect to customers. But did you know that these same events are absolute goldmines of customer data that often go unnoticed due to a lack of event marketing strategies?
With MPI’s Event Marketing Strategist certificate program, you’ll understand what it takes to meet brand goals and objectives through events—regardless of the platform. Cvent and MPI have brought together top experts to deliver an unparalleled, four-hour course focused on the purposeful and measurable practice of deploying live and virtual events to achieve brand marketing and revenue goals.
You’ll uncover “the why” behind the choices necessary to achieve objectives, and you’ll start to grow your role from logistician to strategist by delivering impactful attendee experiences that bring systematic returns to your clients’ bottom lines.
Through the program, you’ll learn how to uncover invaluable data that will drive bottom-line results, and your value as a meeting and event professional will skyrocket as a result.
During this Program You’ll Explore:
At the completion of the program You’ll Be Able To:
1 Clock Hour | Domain A: Strategic Planning
#RealTalk is BACK! Come engage in deep-dive conversations around the DEI topics that matter most today.
Prior to the pandemic in early 2020, the medical meeting industry was already challenged with a shortage of medical meeting/event planners to service the increased number of programs over the prior years as we came out of the recession. Add to this shortage, a lack of diversity, equity & inclusion on several visual levels (i.e. race, ethnicity, age) as well as unseen disparities (i.e. physical and cultural to name a few). In this joint MPI-DEI Committee and MPI-MD Council #RealTalk, we will look at why these disparities may exist and begin to identify potential strategies to attract a more diverse group of professionals to the industry.
Ready to register, click here.
This session is graciously sponsored by
A proud supporter of:
This session is powered by:
Communicate in Any Language - Everything you say, translated on the fly.
Accessibility
Platform: Zoom Meetings (more information)
Accessibility Features:
Accommodation Request Contact: MPIAcademy@mpiweb.org
Domain G: Meeting or Event Design| 4 clock hours
Cost: $299 Member/ $399 Non-Member
The Spirit of Inclusion goes beyond basic legal compliance to welcoming and embracing the many aspects of diversity and different perspectives that create powerful experiences and environments for problem-solving, innovation and success. Inclusion is the right thing to do … but it also enhances business value and profits for organizations when they send the right messages to audiences and embrace all the ways in which people are different.
MPI’s Inclusive Events Strategist certificate focuses on practical actions that meeting professionals on both sides of the marketplace can take to create inclusive environments at their events. Explore the different dimensions of diversity to ensure the full and respectful participation of all participants and attendees, as well as your role as an inclusion broker for the diverse groups you represent.
Explore recent MPI Foundation research conducted by the New York University Jonathan M. Tisch Center of Hospitality and discover where meeting professionals are excelling in the creation of welcoming environments, and the areas where they could improve in enhancing the experience for diverse groups. Meanwhile, gain access to more than 350 best practices for designing and executing inclusive experiences that embrace all your diverse attendees.
MPI’s focus is not on changing individual beliefs or ideas. Our goal is to explore the topic of inclusion and its relationship to the success of events and to provide strategies and actions that you can take to create inclusive experiences.
You’ll Be Able To:
This session is graciously sponsored by
Digital Experience | Destination: YOU – Becoming the Main Character 12.07.2022
December 7, 2022 | 11:00 AM - 2:00 PM CST | 3.0 Clock Hours
One of the most beautiful things about MPI and the community of meeting professionals, destinations, venues around the world are the unique stories that exist – that weave together to make up the fabric of who we are as an industry.
In MPI’s 50th year, we want to celebrate these stories and provide a platform to honor the stories of the past, present, and future. Because who we have been the last 50 years, helps define who we will be in the next.
Too often though, event professionals are kept behind the scenes, their stories hidden. Today, we want to change that and make #eventprofs the main character of MPI’s story, and their own.
What is Main Character Energy? It’s a popular term for being the protagonist of your own life, the hero of your own story. As we close out the year, conclude your journey inward by reaching your final destination – you.
Join us as we feature the stories of our community, hear about their own journeys, and learn about the dynamic and complex identities that create the story of our industry and of MPI.
This session is graciously sponsored by
A proud supporter of:
This session is powered by:
Communicate in Any Language - Everything you say, translated on the fly.
Accessibility
Platform: Webex Events
Accessibility Features:
Accommodation Request Contact: MPIAcademy@mpiweb.org
Cost: $499 Member/ $699 Non-Member
Domain B: Project Management | 6 Clock Hours
Contracting and negotiation are crucial—yet complex—roles for meeting professionals and understanding legal terminology and common contract clauses (and the liabilities they protect against) allows meeting professionals to negotiate from a position of strength. Even if you know what to look for, contracting is dynamic, and negotiation strategies change with market conditions, competition, and the economy. Solid knowledge of contract law and negotiation tactics enables meeting professionals to protect the interests of their organizations. With knowledge comes power, especially when it comes to legal matters.
Negotiating contracts involves managing financial and liability risks and protecting your business, particularly when considering the performance clauses (attrition and cancellation) that are standard in most venue contracts. No contracts are the same; words and phrasing vary and need to be carefully reviewed and edited. Sometimes, additional clauses must be added to balance the risk and liability between parties. And what of force majeure, indemnification, and the host of clauses that deal with issues that range from nuisances to calamities, such as construction and remodeling and incompatible groups?
It’s said the only right answer in the law is “it depends.” This certificate program will illustrate legal principles with examples from the news, the instructor, and your peers. Bring success and horror stories to share with other participants, enhance your legal knowledge, and fulfill your role to negotiate contracts that protect your organization from the financial and liability risks associated with your meetings and events.
You’ll Be Able To:
According to the Future of Jobs report from the World Economic Forum (WEF) rapid changes and advancements in technology are radically changing the skills organizations need from employees—and that was before the pandemic accelerated the Fourth Industrial Revolution. The jobs of tomorrow require less tactical and logistic work (as automation and AI absorb tasks) and more human skills like creativity, emotional intelligence, and persuasion.
Pre-pandemic, the WEF predicted that more than half of workers would require significant re- and upskilling by 2022, and while the global health emergency forced many meeting professionals to increase their proficiency in “tech fluency,” many haven’t considered how other future-ready skills are becoming increasingly critical for their roles and their businesses.
There is a reskilling imperative for our industry, and it begins with you! Join us for this daring 15-month dive into the skills recruiters and hiring managers will specifically seek out as they search for the meeting professionals of the future. As the expansion of machine’s share of work increases into the areas of communication and interaction, we explore the job-related skills that matter for the future of our industry.
EventWISE is a micro-certificate series of discussions, collaborations, and critical education on the future skills necessary to be job-relevant and future-ready in the meeting and event industry. Complete 10 of 15 courses and earn an EventWISE: Future-Ready Event Professional certificate.
EventWISE Dates & Topics: