Digital Badge | HMCC

May 26, 2022 4:00pm ‐ May 26, 2022 4:00pm

Identification: DBHMCC

Earned or refreshed your HMCC before 2021 and want to verify your hard work with a digital credential? You can make a badge only purchase (now incorporated in the cost of the class) and receive yours today!

Designed for medical meeting professionals and the partners they work with, MPI’s Healthcare Meeting Compliance Certificate offers a broad understanding of regulatory topics, laying competency groundwork upon which critical thinking skills are developed, through case studies, business simulation, discussion, and active exercises. This intensive, four-hour program provides healthcare meeting compliance stakeholders with the knowledge and experience they need to successfully navigate the increasingly complex pharmaceutical, biotech, and medical device regulatory environment.

Digital Badge | CMP Academy

May 26, 2022 4:00pm ‐ May 26, 2022 4:00pm

Identification: DBCMPA

The Certified Meeting Professional designation is a must-have for event organizers, designers, and strategists who want to demonstrate their professionalism to employers, peers and clients. But the test is challenging, and meeting professionals who want to pass it must prepare in various ways—including self-study, skills gap, needs analysis, and prep courses.

Join Nick Estrada, CMP, CAE, for this open-floor and interactive CMP Academy class that will help you feel confident going into the exam room with best practices as outlined in the CMP-International Standards (CMP-IS).

Learn proven study methods, test-taking tips and other tools from an association and higher education professional. Gain insight into how you cannot just read the questions, but how to read between the lines and contextually analyze this logic-based exam. No matter where you are in the process (including recertification), this course will help prepare you for the exam and apply standard practices it on the job.

You will learn key concepts behind the CMP-IS and how to apply them on at work, discuss best practices for preparing for and taking the exam and develop a personal study path based on where you are in the process. The study materials for this session are the referenced recommended reading: 9th Edition Convention Industry Council (CIC) Manual, 6th Edition Professional Meeting Management and the Events Industry Council’s APEX Glossary.

Digital Badge | Basics Boot Camp

May 26, 2022 4:00pm ‐ May 26, 2022 4:00pm

Identification: DBBBC

There’s a reason “Start with the basics” is a phrase so commonly used to introduce any learning. The basics are the most important aspects or principles that you should learn first. In the world of meetings and events, the basics are a necessary foundation on which to build your planning skills. Whether you 1) are new to event planning, 2) are planning events even if that’s not your job title, or 3) need a refresher, MPI’s Basics Boot Camp: Meeting Fundamentals Certificate Program teaches you the must-perform tactics that ensure successful event execution, delivery and measurement. This Events Industry Council-certified, six-hour course offers a deep dive into the building blocks of successful event planning. You’ll learn how to define objectives and identify stakeholders through meeting design development. As well, you’ll learn how to create RFPs, contracts and menus, and identify staging, audiovisual needs and more.

Digital Badge | Women in Leadership

May 26, 2022 4:00pm ‐ May 26, 2022 4:00pm

Identification: DBWIL

If you have been involved with the design and creation of meetings and events for 10 months or 10 years, there are certain definable and demonstrable steps to ensuring successful execution, delivery and measurement. MPI’s Basics Boot Camp offers a lightning-fast deep dive into the fundamentals of successful event planning—from defining meeting goals and objectives and identifying stakeholders through meeting design, development, RPFs, and contracting to food and beverage, staging, audiovisual, and more. This certificate class touches on every element of the meeting planning process, offering you the opportunity to employ best practices for your business, make changes to your processes and procedures and ensure that your operations conform with industry-leading standards. Basics Boot Camp offers a strong foundation in the core skills and practices necessary to plan meetings and events. If you are new to event planning—or you’ve been doing this for a while—this A-Z certificate class offers a series of best practices and must-perform tactics to ensure successful event execution for any level. You’ll Be Able To: • Identify meeting stakeholders and employ your role as intermediary and mediator to evaluate their needs toward designing right-fit experiences • Define event goals and SMART objectives and employ strategies for measuring the value of your meetings • Develop budgets and blueprints and assess potential risks associated with your meeting or event • Manage the RFP process, conduct well-thought-out and precise site inspections, select vendors, and develop contracts • Design your meeting using key elements that enable your organization to achieve its meeting goals and objectives • Manage speakers and conference content design, design room sets, work with audiovisual teams, and design technical plans • Plan menus and arrange transportation and attendee movement plans • Oversee pre-and post-conference meetings and onsite logistics and conduct program evaluations • Communicate success metrics to meeting stakeholders

Digital Badge | Sustainable Event Strategist

May 26, 2022 4:00pm ‐ May 26, 2022 4:00pm

Identification: DBSES

With the launch of the UN Sustainable Development Goals in 2015, the government and industry have refocused toward the 2030 achievement of responsible targets from poverty, hunger, and education to climate action, clean energy, and sustainable growth. These 17 goals have filtered through all levels of business, including meetings and events. As the meeting and event industry looks for solutions to the climate crisis, plastic pollution, and other world challenges, the potential increases for our sector to be a force for good. Humans will always gather for face-to-face connection, so the challenge for today's event professionals remains—how can we plan those gatherings in ways that preserve the planet for future generations? Through MPI's Sustainable Event Strategist Certificate Program, discover how to view the event planning process through the lens of sustainability. Learn tactical best practices for reducing the environmental impact of your events and explore how to create a culture of sustainable decision-making throughout your planning process. Sustainability isn't just a matter of protecting the planet — it's a matter of relevance. In today's world, a robust sustainability strategy is vital for meeting your stakeholders' expectations and maintaining event credibility. In this program, learn how to plan your event with sustainability as a core value, as well as measure and share results to build stakeholder trust. 

You’ll Be Able To: 

1. Articulate the business case for implementing a sustainability strategy for meetings and events 

2. Understand the main causes, effects, and solutions to climate change 

3. Establish a culture of sustainability within your event planning process and team 

4. Apply pre-planning and budgeting practices to set your sustainability programs up for maximum success 

5. Contrast various frameworks for sustainable event planning, including the EIC Sustainable Event Standards, ISO 20121, Council for Responsible Sport certifications, and the United Nations Sustainable Development Goals 

6. Implement tactics to reduce event waste and greenhouse gas emissions 

7. Measure, report, and share your event's sustainability results

Digital Badge | Meeting and Event Strategist

May 26, 2022 4:00pm ‐ May 26, 2022 4:00pm

Identification: DBMES

As automation and AI increasingly create efficiencies in the modern workforce, meeting professionals must embrace a role that is shifting increasingly into the strategic space. But what does that mean, and what future-ready skills are required to thrive in an environment where you do have a seat at the table? The first steps are understanding the value that your meetings drive for your business, and more importantly, being able to articulate that value to senior members of your organization. You need to be able to create, design, and execute meetings that help your organization achieve five-year business goals and key performance indicators (KPIs) and that drive efficiency in the workplace, and you must be able to demonstrate in quantifiable ways how your meetings positively impact revenues, profits, and cost-savings for your business. You are no longer a meeting planner; you are a strategist that drives significant growth for your organization, and you know how to articulate that value in meaningful ways to business leaders. Meeting professionals must understand the value of their events to ensure that they successfully achieve business goals and objectives, justify costs, design authentic and deliberate experiences, and improve their events over time. Understanding and demonstrating the role meetings play in driving organizational growth and effectiveness is an integral, future-ready skill that fuels better, more strategic meetings and events and motivates businesses to look at their meeting managers as strategic and essential players on senior leadership teams. You can be a key player and business leader in your organization … if you position yourself as a strategist and consultant who can drive growth and value through the utilization of an important business tool—meetings and events. You’ll Be Able To: 1. Articulate how—and by how much—your meetings drive growth, efficiency, and loyalty for your business and brand 2. Implement event measurement programs using proven change management models and with key stakeholder support 3. Speak in terms understood by your Chief Financial Officer and business leaders with additional financial literacy 4. Develop and create goals and SMART objectives that allow you to gain true insight into the value your meetings drive 5. Create measurements that matter for your business (and not just attendee satisfaction) and better understand how the behavior change your meetings create drives positive fiscal growth for your organization 6. Analyze and report your results to key business leaders and articulate the quantifiable value of meetings and events

Digital Badge | Inclusive Event Strategist

May 26, 2022 4:00pm ‐ May 26, 2022 4:00pm

Identification: DBIES

MPI’s Inclusive Events Strategist certificate focuses on practical actions that meeting professionals on both sides of the marketplace can take to create inclusive environments at their events. Explore the different dimensions of diversity to ensure the full and respectful participation of all participants and attendees, as well as your role as an inclusion broker for the diverse groups you represent. Explore recent MPI Foundation research conducted by the New York University Jonathan M. Tisch Center of Hospitality and discover where meeting professionals are excelling in the creation of welcoming environments, and the areas where they could improve in enhancing the experience for diverse groups. Meanwhile, gain access to more than 350 best practices for designing and executing inclusive experiences that embrace all your diverse attendees. MPI’s focus is not on changing individual beliefs or ideas. Our goal is to explore the topic of inclusion and its relationship to the success of events and to provide strategies and actions that you can take to create inclusive experiences. You’ll Be Able To: 1. Utilize key findings from MPI research on inclusion to make the business case for greater efforts toward welcoming environments at your organization 2. Explain the business case for inclusion, and why creating objectives and tactics for inclusion will benefit your business or organization 3. Use the dimensions of diversity in your event strategy and design to create fully inclusive environments 4. Embrace your role of inclusion broker, and strategies you can use in representing the diverse people at your meetings and events 5. Recommend actions you and your organization can take to create inclusive environments 6. Commit to taking actions that create an environment of inclusion by completing an Inclusive Action Plan

Digital Badge | Event Wellness Design

May 26, 2022 4:00pm ‐ May 26, 2022 4:00pm

Identification: DBEWD

Research indicates that while meeting and event professionals continue to plan safe, engaging events using virtual and hybrid platforms or in-person, the question still remains, what is next? How do we prepare for a world of events where attendee hesitation still exists? When designing an event, attendee safety is always top of mind, but taking safety to the next level and focusing on attendee wellness is the next step in industry recovery. Join us for a four-hour course where we will discuss the primary components of holistic attendee wellness, and how you can apply event marketing and design principles to create a sense of safety, belonging, and mental peace for your attendees using the eight dimensions of wellness as a learning framework. As a bonus, you will walk away with knowledge on how wellness can also benefit you as a professional. Course Details At the completion of this program, you’ll be able to: 1. Define the eight dimensions of holistic wellness. 2. Communicate the value of wellness-centered activations, services, and experiences for your attendees. 3. Apply the neuroscience of wellness to your meetings or events. 4. Use practical skills to better incorporate wellness into your professional toolbox. Participants of this course receive - 4 clock hours in CMP-IS Strategic Domain A: Strategic Planning or Domain G: Meeting or Event Design - Certificate of Completion - Attendee Workbook

Digital Badge | Event Marketing Strategist

May 26, 2022 4:00pm ‐ May 26, 2022 4:00pm

Identification: DBEMS

With MPI’s Event Marketing Strategist certificate program, you’ll understand what it takes to meet brand goals and objectives through events—regardless of the platform. Cvent and MPI have brought together top experts to deliver an unparalleled, four-hour course focused on the purposeful and measurable practice of deploying live and virtual events to achieve brand marketing and revenue goals. You’ll uncover “the why” behind the choices necessary to achieve objectives, and you’ll start to grow your role from logistician to strategist by delivering impactful attendee experiences that bring systematic returns to your clients’ bottom lines. Through the program, you’ll learn how to uncover invaluable data that will drive bottom-line results, and your value as a meeting and event professional will skyrocket as a result. During this Program You’ll Explore: 1. The business case for modernized event marketing 2. Outcomes-based event strategy design 3. Multi-channel promotional strategies, tactics, and tools 4. Impactful attendee experiences and systematic achievement of ROO (return on objectives) 5. Customer and event intelligence through technology 6. Insights to achieve ROI (return on investment)

Digital Badge | Event Leadership Strategist

May 26, 2022 4:00pm ‐ May 26, 2022 4:00pm

Identification: DBELS

The Event Leadership Strategist Certificate Course is a 4-hour course designed for new to mid-level professionals who want to develop and strengthen their unique leadership voice. This class will help you define, own, and share your personal leadership voice to make you a more competitive and confident professional within the meetings & events industry. The Event Leadership Strategist course is an essential part of the career strategy for every professional within the meetings & events industry. Whether you have been in the business many years or are just getting started, you will benefit from the clarity of understanding your leadership voice and the power it holds.