HSMAI and MPI have a strong partnership. This session provides an interactive discussion between executive members in both associations. What challenges do both hotels and meeting professionals face in this very dynamic and evolving environment and how can we reach solutions together to help our businesses continue to grow?

Learning Objectives:

Explore how hotels review business opportunities as well as how meeting planners prospect and book destinations allowing each group to form new strategies and communication to get what is needed to deliver successful programs and meetings.
Learn how hospitality revenue managers evaluate business opportunities in this new sales environment and how open communication with industry sales professionals can truly be a win/win for everyone.
Hotels have space, planners have meetings – why is everything so difficult to book? Analyzing cities, dates, rates and space has never been more important. Applying new tactics to both handling and delivering RFP’s can be learned in this important session.

Fran Brasseux CHBA, CHSE

Executive Vice President, HSMAI

Appearances