Drew Holmgreen
Vice President, Brand Engagement, MPI
As the Vice President of Brand Engagement at Meeting Professionals International, Drew uses his nearly 20 years of strategic leadership and conceptual thinking to reinforce that “when we meet, we change the world”.
With a B.A. in Advertising from the University of Texas at Austin, Drew started his career at McCann-Erickson and followed a path that took him to Proof Advertising, TM Advertising and, most recently, Belmont Icehouse, where he grew a small boutique agency into a highly recognized creative powerhouse.
His experience includes development and implementation of marketing strategies for some of the world’s most-reputable brands ranging from 7-Eleven to Mattress Firm, Bell Helicopter, and Texas A&M. Much of his career has been spent driving ground-breaking and record-setting efforts within the hospitality space on clients like Texas Tourism, Austin CVB, Hilton, La Quinta, and Radisson. Along the way, Drew has helped rack up success stories for every client he’s worked with and global awards in every medium (from television to print, digital, experiential and beyond).
Appearances
DateJune 18, 2019Credits1 Contact HoursLive events are uniquely positioned to cultivate trust, business exchange and learning through face-to-face interactions. They also illuminate customer buying signals but are often missed due to lack of data and impactful event marketing strategies…Speaker
Vice President, Brand Engagement, MPIThis product is only available to members of the following groups:
- Members
DateAugust 4, 2020Credits1 Contact HoursAs virtual and hybrid events become the new normal, examine the best practices from Mike Dietrich, Vice President of Marketing at Cvent and Drew Holmgreen, Vice President of Brand Engagement at MPI regarding marketing and engagement strategies for your events…Speakers
Lori Pugh Marcum, CMP, CMM, HMCC, CEDHead of Meeting Innovation, Meeting Professionals InternationalVice President, Brand Engagement, MPIVice President, Product Marketing, Cvent$0Standard Price
DateDecember 18, 2020THIS WEBINAR IS GRACIOUSLY SPONSORED BY MOHEGAN SUN [https://meetings.mohegansun…Speakers
Melinda Burdette, CMPSenior Director, Events, Meeting Professionals InternationalVice President, Brand Engagement, MPIAnnette Gregg, CMM, MBASenior Vice President, Experience, Meeting Professionals International$0Standard Price
DateJanuary 14, 2021Your first year of membership to Meeting Professionals International is full of opportunities, some of which you may not even be aware of. You may have joined MPI for a very specific reason and we want you to fully understand all the ways to achieve your goal…Speakers
Vice President, Brand Engagement, MPIMelinda Burdette, CMPSenior Director, Events, Meeting Professionals InternationalManager, Membership Development, Meeting Professionals InternationalMPIDirector, Exchange Strategy, Meeting Professionals InternationalCoordinator of Learning Programs, MPI$0Standard Price
DateApril 1, 2021Credits1 Contact HoursHosting a meeting safely during a pandemic requires more than the critical needs for solid Duty of Care and hybrid event strategies—it means transparently communicating those strategies and the tactics therein early, often, and effectively with your participants and industry stakeholders…Speaker
Vice President, Brand Engagement, MPI$9.99Standard PriceFree for- Essential
- Preferred
- Premier
DateJuly 22, 2021DOMAIN I: MARKETING | 4 CLOCK HOURS COST: $299 MEMBER/ $399 NON-MEMBER Brands use in-person, digital, and hybrid events to connect to customers…Speaker
Vice President, Brand Engagement, MPI- DateNovember 18, 2021DOMAIN I: MARKETING | 4 CLOCK HOURS COST: $299 MEMBER/ $399 NON-MEMBER Brands use in-person, digital, and hybrid events to connect to customers…
Speaker
Vice President, Brand Engagement, MPI - DateMarch 24, 2022DOMAIN I: MARKETING | 4 CLOCK HOURS COST: $299 MEMBER/ $399 NON-MEMBER Brands use in-person, digital, and hybrid events to connect to customers…
Speaker
Vice President, Brand Engagement, MPI$399Standard PriceSavings up to $100 for- Essential
- Preferred
- Premier
- DateJanuary 25, 2024Your first year of membership to Meeting Professionals International is full of opportunities, some of which you may not even be aware of. You may have joined MPI for a very specific reason and we want you to fully understand all the ways to achieve your goal…
Speaker
Vice President, Brand Engagement, MPI 
DateFebruary 5, 202430-MINUTE MONDAY 2/5/2024 12:00 PM CT - 12:30 PM CT | 0.5 CLOCK HOURS THIS WEEK: This session, dedicated to Black History Month, delves into the significant contributions of Black professionals within the events industry…Speakers
Group VP, Cincinnati USA Convention & Visitors Bureau, Chair, NCBMP, Cininnati USA Convention & Visitors BureauVice President, Brand Engagement, MPI
